Please introduce your company and describe your role as CEO within the organization.
Webisoft is a Montreal-based technology company specializing in advanced software development, with a strong focus on blockchain, Web3, AI-driven platforms, and complex distributed systems. As CEO, my role is to set the strategic vision, guide our technical and business direction, and ensure we consistently deliver high-impact solutions that create real value for our clients. I am deeply involved in product strategy, key client relationships, and building a culture that attracts top-tier engineering talent.
What is your company’s core business model?
Our model is primarily in-house. We believe complex and mission-critical systems require tight collaboration, shared accountability, and deep technical ownership. While we occasionally collaborate with specialized partners, the core architecture, development, and delivery are handled by our internal teams to maintain quality, security, and consistency.
How does your company differentiate itself from competitors in a crowded market?
We differentiate ourselves by combining deep technical expertise with business-level thinking. Many firms can write code, but fewer can design scalable systems that align with a client’s long-term strategy, regulatory environment, and growth goals. We do not just execute requirements. We challenge assumptions, propose better architectures, and act as true technical partners.
What are the primary industries or sectors you serve, and how has that focus evolved over time?
We serve clients across technology, fintech, blockchain and Web3, AI, SaaS, and enterprise platforms, with increasing traction in regulated and high-complexity environments. Over time, our focus has evolved toward projects where reliability, security, and scalability are non-negotiable.
What are the most in-demand services or solutions that clients approach your company for?
Clients most often approach us for blockchain and Web3 platform development, AI-enabled applications and data-driven systems, custom SaaS platforms and enterprise-grade software, and cloud architecture, scalability, and system modernization.
How do you personally stay ahead of industry shifts when most data is already outdated?
I stay close to the field through ongoing conversations with engineers, founders, clients, and researchers. We also prototype internally, experiment early, and remain active in technical communities. Real signals usually come from practice before they appear in reports.
Do you have a significant percentage of repeat clients?
Yes. A large portion of our work comes from repeat clients. That loyalty comes from transparency, consistent delivery, and long-term thinking. We are honest about trade-offs, realistic about timelines, and proactive about risks. Clients trust us because we act in their best interest.
How do you measure and ensure high customer satisfaction?
We measure satisfaction through direct feedback, delivery outcomes, system performance, and long-term client engagement. Internally, we track project health, communication quality, and post-launch success, not just whether a project shipped, but whether it truly solved the problem.
What kind of post-project support do you provide?
We offer structured post-project support, including maintenance, optimization, feature evolution, and advisory services. Many projects evolve into long-term partnerships where we continue to support growth, scaling, and new initiatives.
Describe your pricing and billing structure.
We use a flexible model depending on project needs. This includes fixed cost for well-defined scopes, milestone-based billing for phased delivery, and time-and-materials for evolving or research-heavy projects. Transparency is key. Clients always know what they are paying for and why.
What is the typical price range for projects you have handled in the past year?
Most projects range from mid five figures to several hundred thousand dollars, depending on complexity and duration. We balance affordability with value by focusing on smart architecture and prioritization, building what matters most first without unnecessary complexity.
Have you turned down projects based on budget or scope?
Yes. We regularly turn down projects that are misaligned in scope, budget, or expectations. Our minimum requirement is clarity. If a project cannot realistically succeed within its constraints, we prefer to be honest upfront rather than compromise quality.
What key challenges has your company faced in recent years?
Like many tech companies, we navigated rapid market shifts, evolving client expectations, and talent competition. We overcame these challenges by staying focused on our core strengths, investing in our people, and being selective about the work we take on.
How do you foster innovation and adapt to emerging trends?
Innovation is built into our culture. We encourage experimentation, internal research and development, and continuous learning. Engineers are empowered to propose better solutions, and leadership supports calculated risk-taking when it leads to long-term gains.
What role does company culture play in your success?
Culture is foundational. We prioritize trust, accountability, and intellectual curiosity. We maintain it through clear values, open communication, and by leading by example, especially in how we treat clients and each other.
Where do you envision your company in the next five to ten years?
We aim to be a globally recognized technology partner for complex, high-impact systems, particularly in AI and decentralized technologies, while remaining rooted in Montreal. Our long-term goal is to help shape the next generation of digital infrastructure.
How has your leadership style evolved?
My leadership style has evolved from hands-on execution to strategic enablement. Experience taught me that great leaders remove obstacles, empower teams, and create clarity rather than control every detail.
What emerging technologies excite you most?
We are especially excited about applied AI, decentralized systems, and the convergence of AI with blockchain, particularly where trust, automation, and data integrity intersect.
What advice would you give to aspiring CEOs?
Build something real, solve real problems, and do not chase hype. One lesson that consistently holds true is that long-term trust beats short-term wins, with clients, teams, and partners alike.