Social media marketing is one of the most powerful, effective and organic ways to raise brand awareness. Tell your company story. Present your products and services. Engage with your customers and prospects, by sharing content they find interesting. Social media marketing gives you a valuable opportunity to interact with users in real-time, across multiple channels, which results in increased inbound web traffic, sales leads, and strong brand.
We work with you to share your story as a way of driving tangible results. One of the early-stage results you can see from social media marketing is an influx of inbound web traffic. Over time, that influx of traffic keeps increasing, driving forward new leads and a larger, healthier sales pipeline.
Social media marketing is designed to generate a pipeline of new inbound leads. However, unless they know you exist, how are they going to find your website? Social media services are one of the most cost-effective ways to generate new traffic and therefore leads. It’s organic, and therefore free compared to social media advertising. Win new customers and market share; promote your products and services with the help of the ReVerb social media marketing agency.
Whether your customers are B2B or B2C, the majority are going to be on one social media platform or another. As a world-leading social media marketing agency, we are here to help you reach them. Benefit from the wide range of tools and data social platforms put at your disposal, especially if you are running paid adverts at the same time as organic content. With B2C, we use different strategies from B2B. Facebook, Instagram and Pinterest are useful for B2C, whereas LinkedIn and Facebook are more relevant for B2B social media marketing.
Every social media campaign starts with designing a custom strategy to achieve the results companies need. We start with a review of the current social media pages, and determine what else might be needed. Our team then works with the client to set the goals, design graphics for the pages, define and plan the sort of content that will work for the brand, and outline the scheduling strategy.
Once the plan is signed-off, we create the relevant profiles on various platforms (where the client doesn't have a presence), or overhaul and improve existing profiles. Each page is established according to brand guidelines and using new marketing assets that we create to launch a campaign.
For the next stage in the process, we craft social media content according to the strategy outlined in the first stage. Our team of social media marketing professionals craft the copy and design images and graphics. If you are working with us for other services, such as content marketing, then we can use those articles as a way of driving traffic and engagement on social media platforms.
Another way to increase traffic and conversions is to post comments in real-time on content other people have posted (especially if you are engaging with customers, prospects or strategic partners and stakeholders), and to post content and comments in Groups (e.g. on Facebook, LinkedIn and other platforms; depending on your audience) and Forums (Reddit, Quora, etc). We can implement this strategy quickly and effectively, to drive forward new engagement rates and web traffic.
As part of the services we provide, our team can craft and run paid advertising across a wide range of social networks. Paid adverts are an effective way of building brand awareness, increasing engagement metrics (likes, shares, impressions) and web traffic, with sales leads generated from the first day! We are experienced at running PPC ads across Facebook, Twitter, Instagram, Pinterest, LinkedIn, and others. You don’t need a large audience before starting these campaigns; we target potential customers through social media platforms, and the data advertising tools provide.
We provide a comprehensive page management service. From scheduling through the reporting, ReVerb gives client’s everything they need under one roof. We create and publish content for you, so your team can spend time on other more complex and value-added tasks. All you have to do is have inbound processes ready to handle new inbound leads.
We prepare a unique social media strategy that will help you get the results you need from social media marketing according to your goals, deadlines, and budget.
Every day, week or month, according to the social media strategy, we create content for you to approve before scheduling it to be published.
Get immediate results. Reach a highly-targeted audience, full of potential customers and sales leads. You don’t even need loads of followers: simply entrust us to manage your social media adverts, then sit back and watch the leads pour in.