ReVerb PR Services & Content Distribution

Do you want your business to stand out, get noticed, and for customers to know your reputation as an authoritative source?

Public relations services are the way to accomplish those goals, but maybe you don't know how to get started. We are here to help.

ReVerb works with companies to establish positive reputations in the media. Our public relations services build a company's image, improves brand awareness, helps companies generate more inbound leads, and increases revenues over time.

Contact us to get started with PR services today

Why invest in PR and online media?

#1: Increase brand awareness

Businesses that have media coverage perform better than those who stay under the radar of potential customers. PR and media relations, when there is a strong PR services strategy in place, help companies generate new leads and increase brand awareness.

#2: Web traffic influx, more qualified leads

Media outlets, prominent blogs and other websites benefit from thousands to millions of web visitors every month. This way, your brand gets rapid traffic you wouldn't normally reach, thereby generating a new influx of web visitors and ultimately, more qualified leads, thanks to ReVerb public relations services.

#3: Improves organic SEO

Websites with more traffic usually have more domain authority (DA), which is the core factor that Google considers. Links from higher-value and therefore higher traffic websites carry more authority, for SEO purposes, than websites that don't get as much traffic. Consequently, our PR services are useful for increasing organic SEO rankings.

#4: Efficient and cost-effective way to build and maintain a brand reputation

When you work with a ReVerb public relations specialist, and our team of professional content writers, your company benefits from one of the most efficient and cost-effective ways to build brand reputations. Businesses with articles in the media perform better, and generate more leads than those that don't invest in working with a PR agency.

Our range of PR services

#1: PR Strategy

Every PR and content distribution campaign starts with a strategy. For some companies, this is a one-off or short-term campaign, whereas with others, this is long-term and therefore generates ongoing and an accelerating ROI. One of our public relations managers will work with you to determine the short and long-term goals, target audience and media outlets, platform and channels, key messaging, keywords that need to be included, and the relevant PR tools to use as part of the strategy.

#2: Writing Press Releases

Once the strategy and channels/outlets are determined and are signed-off, we prepare the press releases. At the start of most PR campaigns, a press release is an essential first step. You need a way for other media outlets and blogs to get to know your company, and personal story, wherever appropriate. A press release is the most cost and time effective way to achieve that.

#3: Writing guest posts

(organic, paid or sponsored). Another way to achieve improved brand authority, along with web traffic, lead generation and organic SEO benefits, is through the writing and publishing of guest posts. Guest articles are submitted under the byline/brand name of the company paying for the service. Articles are pitched in a similar way to press releases, except in some cases, media outlets charge for them being published providing they can guarantee high-levels of visibility and web traffic.

#4: PR for ICOs

For companies raising money through an Initial Coin Offering (ICO), we can also write, design and publish engaging Press Releases, presenting the project to the public. As part of this, we aim to generate as much positive press as we can through crypto-currency orientated blogs and media outlets.

#5: Influencer marketing

#6: Getting brands ready for online and offline events

ReVerb’s PR services: How we work

We don’t just produce promotional adverts. Our team of marketing professionals cover the full range
of PPC management services. We analyze and determine the most effective keywords and content
to use for the adverts, set them up, manage the campaigns, and issue regular reports and
improvements to keep improving the results.

PR strategy development

Our team works with you to define the goals, messaging and strategy to be implemented to achieve successful PR coverage and content distribution.

Write press releases, guest posts, and media pitches

Next, one of the PR team members will write the press release, or series of releases, media pitches, and guest articles as required. All of these are unique as it isn't possible, under media brand guidelines, and the Google algorithm, to have the same article published in multiple outlets.

Getting the article(s) published

When an editor is happy with the content, we can ensure it gets published and a client is immediately sent the link. From the very first day, you can expect to watch your Press Release being spread by dozens of journalists throughout different authoritative sites..

Select Media and other outlets to pitch press releases and guest posts

Once we are clear on the target audience and goals, we outline a range of media outlets we can work with to get press releases and guest articles published. Either these will be media outlets whereby we already have a strong working relationship, or these will be new, depending on your audience and brand.

Pitching the media or Blog outlets

Once the press release(s) and article(s) are ready, they're pitched to the media or Blogs that you want them published in. This is a process whereby our PR team and writers work with editors to ensure articles are suitable, while adhering to their guidelines and what our clients want.

Working with influencers (bloggers and social media influencers)

Another approach we can take is working with relevant influencers to increase positive brand mentions online, generate more social media traffic, and improve inbound web traffic..

Nice To E-Meet You!

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