In 2025, customers want a quick shopping experience without overthinking their choices or comparing individual items one by one.

The thing they actually admire is value-packed deals that offer more for less. This is where shop managers find a need to add a Shopify bundle builder. It helps you mix and match products in a pack, offers multiple discounts, and improves average order value.

But the challenge here is: how can you maximize the impact of this feature in your store? From selecting the right bundle strategy to configuring it effectively, every step counts. In this article, we will learn some quick benefits of adding Shopify bundle discounts and some practical tips to configure the feature for getting actual results. 

Key Benefits For Using a Shopify Bundle Builder 

Here are some major benefits of adding Shopify product bundles to your store:

• Increases average order value 

By using the Shopify bundle builder, you can mix and match multiple products together and add discounts within the pack. Simply allow customers to select desired products from the pack and offer a personalized shopping experience. As a result, these product packs will encourage customers to purchase more, increasing the overall average order value for your store.

• Improves customer satisfaction 

Product bundles allow customers to select desired items from the pack and give them the option to choose items according to their preferences. This flexibility generates customer satisfaction while shopping from your store and leads to a higher satisfaction rate.

• Optimizes inventory 

Merchants can easily optimize inventory by creating product packs, as you can pair slow-selling items with new arrivals or best-sellers. This helps clear out excess stock while giving customers a compelling reason to purchase items they might not have considered on their own.

• Encourage repeat purchase

Shopify Bundled deals allow customers to have a personalized shopping experience while helping them save some money. Once you start offering bundle discounts, customers will return for future purchases, knowing they can get value-packed offers and shop according to their preferences.

• Boost sales during promotions 

From Shopify product bundles, you can create multiple seasonal/promotional deals like clearance sales, best-seller deals, summer offers, and more. Creating bundle offers during these crucial times will help you attract buyers and drive more sales. Use product packs effectively, and it can give your store’s sales an amazing boost.

• Provides a competitive edge 

Adding Shopify bundle discounts can give your store a competitive edge as it allows you to offer unique deals that your customers can’t find anywhere else. You just need to offer compatible discounts that encourage customers to spend more time and engage them towards buying the pack from your store.

Tips To Configure Shopify Product Bundle App Effectively: Step-By-Step Guide 

Here are some configuration tips to follow while you add Shopify builder app to your store: 

Step 1: Choose the right app 

Start by researching the market and selecting reliable options that can provide you with the complete functionality of adding Shopify bundle offers. Look for an app that is compatible with your store, has amazing customization options, and allows you to adjust multiple pricing rules. On the Shopify store, there are multiple apps used for this functionality, but here, to explain the configuration tips accurately, we are using Packer: Mix and Match Products by Addify. You can select any one of your choice.

Features 

Let’s have a quick view of the features this app provides: 

• Mix and match desired products together 
• Offer multiple discounts like 50%, 10% or 100%
• Choose between setting a fixed pack price or offering discounted rates 
• Restrict min and max quantity limits for customers to select from the pack
• Select the desired position (vertical/horizontal) for product layout 
• Choose the number of columns for the box/pack layout 
• Add custom colors for the pack box, button, and background 

Step 2: Set clear bundle rules 

When creating bundle rules, things can sometimes get complex, but it’s crucial to keep them simple and clear. Define specific conditions for your bundles, such as minimum purchase requirements, related products, and exclusive discounts. If you are using the app mentioned above then it gives you full control to adjust the pricing criteria. You can simply define the whole pack prices or add prices depending on the products added to the pack.

Step 3: Make sure to add certain restrictions 

When you add Shopify bundle products, make sure to select cross-selling or related items together. It affects the whole strategy. If the items are not related, buyers may get frustrated finding related items, and you can lose sales. So, keep on adding items that are mostly viewed or purchased together. Additionally, set minimum or maximum quantity restrictions to guide customers toward the best deal while maintaining control over inventory and pricing. This ensures a smoother shopping experience and helps you manage bundles more effectively.

Step 4: Adjust exclusive discounts 

Every time you create a new Shopify bundle discount, make sure it aligns with your overall pricing strategy. Offering too high discounts can affect your profit margins, and if you keep it low, then your customers might not be interested in buying from the bundle.  An average discount margin can help you a lot. For example, if you offer 50% off on the pack, then customers will feel that they are getting great value, which will ultimately increase sales. 

Step 5: Design the pack with attractive color schemes 

Attractive titles and descriptions can also persuade customers to explore multiple product deals. In this way, you can promote seasonal sales and attract your audience by offering exclusive discounts. Customize pack titles like Best Seller Sale/Limited Time Deals. Moreover, by using the app mentioned above, you can add multiple color schemes to the product pack’s backgrounds and buttons. You can choose from different placement positions and display bundles according to your store’s theme.

Conclusion 

This is how you can effectively configure the Shopify product bundles app to your store. You just need to make a strategy that works for your customers and offers value through attractive deals.