Marketing and advertising are essential aspects of any industry.

For this reason, companies and brands worldwide spend billions annually to ensure consumers see their products and services.

In 2023, more than $730 billion was spent on advertising, a number that has been climbing year over year and is predicted to reach over $1 trillion by 2025. Online casinos and other gambling entities contribute millions to this total amount through extensive marketing aimed at attracting new players and keeping existing players coming back for more.