Jesse Vierstra

Jesse Vierstra is a builder and entrepreneur based in Twin Falls, Idaho, known for turning practical ideas into lasting results. Raised in a dairy farming family, he developed a strong work ethic early, learning that success comes from consistency, problem-solving, and showing up every day.

After attending the University of Idaho, Jesse entered the construction industry with a focus on hands-on work and real-world outcomes. In 2018, he founded Iron Oaks Custom Homes, growing the business steadily through referrals and trust. Since then, he has built more than 50 custom homes, earning a reputation for quality, accountability, and attention to detail.

Beyond homebuilding, Jesse has expanded into HVAC services and renewable energy projects, including efforts to bring solar solutions to agriculture. His work is driven by a simple approach: identify real problems and apply practical solutions that improve performance and reduce costs.

Jesse is also active in his community, volunteering through his church and founding the Ryan Franklin Memorial Golf Tournament. He is the author of Under the Red Oak Tree and continues to balance business with his passion for the outdoors, including hunting, fishing, and golf.

Professional Journey Timeline

• Early Life: Raised in a dairy farming family in Twin Falls, Idaho
• Education: Attended the University of Idaho
• Early Career: Gained hands-on experience in construction and business operations
• 2018: Founded Iron Oaks Custom Homes
• 2018–Present: Built 50+ custom homes through steady, referral-based growth
• Expansion: Launched HVAC business and worked on solar energy projects in agriculture
• Community Impact: Founded Ryan Franklin Memorial Golf Tournament
• Author: Wrote Under the Red Oak Tree

By The Numbers

• 50+ custom homes built since 2018
• Multiple businesses launched across construction and HVAC
• Solar projects helping reduce farm energy costs by up to ~50% in peak use cases
• 20+ years of experience in outdoor sports and hands-on work