Hiring an email marketing agency Manchester businesses can depend on is one of the quickest ways to grow revenue from customers you already have. A well-built welcome series, abandoned basket flow or win-back programme keeps earning every day, and for many ecommerce brands email and SMS now account for a significant share of online sales. The difference between a good and an average agency usually shows up in segmentation, testing and the quality of the automations, not in how pretty a single newsletter looks.
Email marketing in Manchester is served by a broad mix of firms. Some are Klaviyo specialists that do almost nothing but ecommerce retention. Others are established digital agencies with a dedicated email and CRM team that connects email to HubSpot, Salesforce or Dotdigital. A few have been running email programmes for big names since the early days of the channel.
Email works best alongside a healthy flow of new subscribers, so it is worth reading this guide next to our lists of SEO agencies in Manchester and content marketing agencies in Manchester. Each agency below offers email marketing from a Greater Manchester address, both confirmed on its own website, and every fact we use is published by the agency itself or by a platform partner directory.
| Company | Based In | Best For | Known For |
|---|---|---|---|
| Scale Beyond | Ancoats, Manchester | Ecommerce brands on Klaviyo | Klaviyo Master Platinum partner, CRO and email together |
| Magnet Monster | Sale, Greater Manchester | DTC brands wanting email, SMS and WhatsApp | Flat monthly fee retention service |
| Glass Atlas | Blackfriars Street, Manchester | Large retailers needing lifecycle CRM | Platform agnostic CRM across Klaviyo, Dotdigital, Ometria |
| Extravision | MediaCityUK, Salford | Managed email programmes | Email specialists since the early 2000s |
| CTI Digital | Peter Street, Manchester | Organisations needing email inside a wider digital plan | Email and CRM across Dotdigital, HubSpot, Klaviyo |
| Ultimate | Lower Byrom Street, Manchester | B2B firms using HubSpot or Salesforce | CRM integration and nurture automation |
| CREATE8 | Stockport | Shopify brands wanting design-led email | Klaviyo and Mailchimp flows with in-house design |
| Nuuk Digital | Marble Street, Manchester | Product launches and list growth | Mailchimp Pro Partner and Klaviyo Partner |
| K2L | Salford Quays | Health, fitness and nutrition brands | Automation, ecommerce and outbound email |
| ActiveWin | Ancoats, Manchester | Gaming and financial services brands | Multi-channel CRM including SMS, push and telesales |
| Hoopla Marketing | Spinningfields, Manchester | Hospitality, food and drink brands | Email combined with social and influencer marketing |
| Cornerstone Design & Marketing | Lees, Oldham | Healthcare, pharma and public sector | Campaign Monitor and Mailchimp automation |
Scale Beyond works from Colony in Jactin House on Hood Street, Ancoats, and is a trading name of Smartebusiness Ltd. It holds Klaviyo Master Platinum partner status, which gives it direct access to high-level Klaviyo support, and over the past few years it has moved to working almost exclusively in Klaviyo for email.
The agency offers two core email services: designing and building automated ecommerce flows, complete with templates, segments and copy, and ongoing campaign management with monthly reporting. What makes it unusual is that email sits alongside UX and UI design and split testing, all measured against revenue per visitor. Its team brings more than 20 years of experience in what it calls customer value optimisation. Case studies on its site include one client adding an extra £500,000 a year from a single popup test, and another earning seven figures through Klaviyo flows. Clients named include NAPA, Ring Automotive, Danetti, Brook Taverner, Grenade and Thorntons.
Scale Beyond suits established ecommerce brands that want email treated as part of the whole conversion journey, from the first popup to the post-purchase flow, rather than as a standalone newsletter service.
Magnet Monster has its registered office at Marsland Chambers on Marsland Road in Sale, with a second registered entity in Singapore. It is a retention marketing agency for direct-to-consumer ecommerce brands, covering Klaviyo email, SMS, WhatsApp, direct mail, subscription management and lifecycle strategy.
Its pricing model is the headline difference. Rather than charging per email or per flow, it offers unlimited email, SMS, WhatsApp and direct mail for one flat monthly fee, which makes budgeting simple and removes the incentive to send less. The site displays a Klaviyo Master Elite badge and says the agency has helped more than 300 ecommerce brands with retention marketing over seven years. Clients include Duradry, Bliss, Big Blanket, Hey Bud Skincare and Waterdrop. It also positions itself as an educator in the retention space, publishing training and resources for brand owners.
Magnet Monster is a good fit for growing DTC brands, particularly in beauty, wellness and home, that want a retention team covering every owned channel without negotiating a new scope each time they want to add SMS or a direct mail test.
Glass Atlas is headquartered at Conavon Court on Blackfriars Street. It launched in 2025 as a single agency bringing together Space 48, Bring Digital, Brave the Skies and This Is Digital, and with the 2026 addition of Summit it now has around 240 people. Alongside commerce technology and performance marketing, it runs a dedicated CRM practice.
That CRM team designs lifecycle programmes that turn one-time buyers into repeat customers: customer journey mapping, platform setup, segmentation, email and SMS creative, and retention analysis. It describes itself as platform agnostic, working across Klaviyo, Dotdigital and Ometria and recommending tools based on the client’s goals, and it is listed as a Klaviyo Platinum Advisor partner in Klaviyo’s directory. It measures success on lifetime value and retention rather than open rates, and says results typically show within six to twelve weeks. Clients across the group include Cotton Traders, Footasylum, American Golf, Beaverbrooks, Lakeland and Richer Sounds.
Glass Atlas suits mid-size and large retailers that want email and CRM planned alongside their ecommerce platform, paid media and analytics by one large team.
Extravision is based at MediaCityUK in Salford Quays and has been working in email marketing for more than two decades. The privately owned agency grew out of a software development background, which shows in its mix of creative email work and technical capability. As well as email, it builds bespoke business software and healthcare technology.
Its email offer comes in three forms: a fully managed service where its team runs campaigns, a self-service route through partnerships with leading email service providers, and custom responsive email design. Capabilities include automation programmes, strategic campaign planning, dynamic content and re-engagement campaigns. Its clients range from SMEs to large organisations including the NHS, Greene King, Epson, BT, EE, Coventry University, Canal and River Trust and Bruntwood. Coventry University says the agency transformed the way it sends emails.
Extravision is a sensible choice for organisations that want a dependable, long-running managed email programme, especially in hospitality, education, the public sector and technology, where consistency and design quality matter as much as clever automation.
CTI Digital has worked from Manchester for more than two decades and its office is at South Central on Peter Street. It is a full-service digital agency covering web builds, paid media, SEO, content and AI consulting, with an email and CRM team that handles automation, customer journey workflows, segmentation and dynamic personalisation, mobile-first email design, testing, deliverability and compliance.
The agency is platform flexible, with experience across Mailchimp, HubSpot, Dotdigital and Klaviyo, which is helpful if you are not ready to move platform. Its email case studies include a 51% average open rate for the Drinkaware Trust and an 8% rise in open rates for Little Greene paint. Wider clients include Chester Zoo, Aldermore Bank, Mind and the British Council. CTI Digital holds ISO 42001 certification for AI management and was shortlisted for Agency of the Year at the Prolific North Tech Awards 2026.
CTI Digital suits organisations, including charities and membership bodies, that want email planned as part of a wider digital programme and connected to their website and data, rather than run by a separate specialist.
Ultimate is a full-service creative and digital agency based in Department at Campfield, on Lower Byrom Street, with more than 20 years in the industry. Its Email and CRM service is built around joined-up customer experiences: CRM strategy, setup and optimisation, automated email design and deployment, customer journey workflows, website and CRM integrations, and ongoing improvement.
The team works with HubSpot, Salesforce and other marketing automation tools, and covers onboarding and lead nurture sequences, abandoned basket recovery, ecommerce platform connections and even WhatsApp automation. It follows a six-stage process from discovery through strategy, build, integration and testing to continuous improvement. Because Ultimate also designs websites and brands, email templates and forms can be built to match the rest of the customer experience. Clients include TATA Steel, KPMG, Carex, Chester Zoo and Ilford Photo, and it is a Google Partner, RAR+ recommended and a Manchester Digital member, with an 84 out of 100 customer satisfaction score in 2024.
Ultimate is a good fit for B2B and service businesses that need their CRM, website forms and email automation wired together properly before they scale up sending.
CREATE8 works from the Innovation Centre on Merseyway in Stockport. Best known as a Shopify and Shopify Plus agency, it runs a dedicated email service covering campaign strategy, automated flows such as welcome series, abandoned basket and re-engagement emails, outbound prospecting email for B2B and service businesses, and ongoing campaign analysis.
The agency works mainly in Klaviyo and Mailchimp and keeps designers, developers and copywriters in-house, so emails can include custom layouts, animation and GIFs rather than stock templates. Its advice favours quality over volume, suggesting that three or four strong emails keep customers more engaged than a flood of weak ones. Email clients include Tisserand, Whitakers Chocolates and Le Mela, and across its wider work it lists more than 500 brands including DeWalt and JCB. Its design work has won a Stockport Business Award, several CSS Design Awards and an Awwwards Special Kudos.
CREATE8 suits Shopify brands that want email to look as polished as their website and be managed by the same team, particularly where store design and email design should share one visual language.
Nuuk Digital is based at Bloc on Marble Street in Manchester city centre. It specialises in product launches, lead generation and ecommerce, and email is central to how it works: building subscriber lists before a launch, nurturing them with automation, and turning them into buyers on launch day and beyond.
The agency is a Mailchimp Pro Partner and a Klaviyo Partner, and Mailchimp’s own expert directory lists it in Manchester with expertise in list growth, automation and ecommerce strategy. It also holds Google Partner and Meta Business Partner status, which matters because paid social is often how pre-launch email lists are built. Nuuk says it has worked with more than 1,000 brands from 37 countries, including Philips, Cards Against Humanity and Sphero, and it was a winner at the UK Agency Awards in 2022.
Nuuk Digital is a strong option for hardware startups, crowdfunding campaigns and consumer brands planning a launch, where the email list is the most valuable asset you build and the timing of every send matters. Its experience across 37 countries also helps with international launches.
K2L was established in 2009 and its Manchester office is at Quays Reach on Carolina Way in Salford, with further offices in Dubai and Chicago. It offers brand strategy, web design and digital marketing, and its email service is tailored to the sectors it knows best: health and fitness, supplements and nutrition, aesthetics and beauty, lifestyle, and food and drink.
The email offer has three strands. Email automation uses behaviour-based triggers to send timely messages through the customer journey. Ecommerce email focuses on segmented promotions for new and loyal buyers to drive repeat purchases. Outbound email runs prospecting campaigns to grow a customer base and drive enquiries, webinar sign-ups or newsletter subscribers. Its client list includes GONutrition, Crush Supplements, Bootea, BeautyBay and Marriott, and case studies report results such as a 170% increase in enquiries for an aesthetics clinic.
K2L suits supplement, fitness and beauty brands that want email run by a team that already understands their customers, their seasonality and the subscription and replenishment patterns that drive repeat orders.
ActiveWin is based in Colony at Jactin House on Hood Street in Ancoats. It is a performance marketing agency covering PPC, paid social, SEO and affiliates, and its CRM service runs across a wider set of channels than most email agencies: email, SMS, push messaging, direct mail, outbound telesales, live chat and social media monitoring.
Its approach is data led, using analysis of where each customer sits in their lifecycle to decide which message to send, on which channel and when. Compliance is a recurring theme, with campaigns built to respect GDPR and other regulations, which matters for its core sectors. ActiveWin has particular experience in gaming and iGaming, with clients including Betfred and Bucky Bingo, as well as financial services brands such as CardOne Banking and MoneyPlus Group. Its client list also includes Sykes Holiday Cottages, Push Doctor and Wigan Warriors.
ActiveWin is a good fit for gaming, financial services and subscription businesses that need retention messaging coordinated across several channels and handled with a firm grip on the rules around consent and responsible marketing.
Hoopla Marketing is based at Elementa Workspace on Hardman Square in Spinningfields, with a second office in Dubai. It was founded by a team of social media and influencer marketing specialists and has grown into a broader agency covering paid social, Google advertising, SEO and email marketing, with a strong focus on food and drink, hospitality, hotels, restaurants, and home and interiors.
Its email service uses Klaviyo, Mailchimp, Campaign Monitor, Omnisend and Shopify, so it can work with whatever platform a brand already has. Campaigns are designed to drive sales, loyalty and share of wallet. Email case studies on its site include The Folly restaurant, Disaronno, Nook Saunas, FableRoom and Floorify, and wider clients include ALDI, ITV, Ercol and Warner Leisure Hotels. The agency stresses that campaigns are built around each client’s objectives rather than a fixed package.
Hoopla is a natural choice for restaurants, bars, hotels and lifestyle brands that want their email calendar planned alongside social and influencer activity, so that a menu launch or seasonal offer lands across every channel at once.
Cornerstone Design and Marketing is based on Acorn Street in Lees, Oldham, and has a team of 30 covering strategy, design, digital marketing, web development, PR and print. Its site reports 97 clients and 539 projects completed in the last year, a useful indicator of scale for a regional agency.
The email service runs from basic one-off email shots through to complex automation. Cornerstone handles data collection, cleansing and segmentation, GDPR compliance audits, user journey mapping and automated workflows, using Campaign Monitor and Mailchimp. Campaign types include newsletters, welcome series, anniversary and birthday emails, limited-time offers and abandoned basket emails. The agency works heavily in healthcare, pharma, life sciences and the NHS and public sector, as well as leisure, construction and retail, and holds accreditations including Cyber Essentials and the Chartered Institute of Marketing.
Cornerstone suits healthcare, pharmaceutical and public sector organisations that need email handled carefully, with clean data, documented consent and approval-friendly processes, by a team that can also produce the design and print work around a campaign.
Plenty of email agencies target Manchester with location pages but have no one in the city. Check for a street address and ask where your account manager and designer are based. Every agency in this guide lists an office in Manchester or Greater Manchester on its own website, which makes onboarding workshops and quarterly reviews far easier.
Klaviyo dominates ecommerce email, while HubSpot, Salesforce and Dotdigital are more common in B2B and larger organisations. Ask which platforms the team uses every day and check partner directories for tiers such as Klaviyo Platinum or Elite, or Mailchimp Pro Partner status. A platform agnostic agency is useful if you are considering a move, but make sure it has deep hands-on experience with your current tool.
For most businesses the quickest gains in email marketing in Manchester come from automated flows: welcome series, browse and basket abandonment, post-purchase and win-back. Ask the agency to audit your existing flows first and show where revenue is being lost. An agency that jumps straight into a weekly newsletter calendar may be leaving the easiest wins untouched.
Good email marketing services in Manchester should cover list hygiene, segmentation, authentication settings such as SPF, DKIM and DMARC, and compliance with UK GDPR and PECR. This is especially important in regulated sectors like gaming, finance and healthcare. Ask how they manage consent records and what they do when inbox placement drops.
Open rates have become unreliable as a headline metric. Ask whether the agency reports on revenue per recipient, repeat purchase rate, customer lifetime value or pipeline influenced, and how it attributes revenue between email and other channels. If you also need more traffic and subscribers, pair your email partner with one of the SEO agencies in Manchester.
Manchester has a deep bench of email talent, from Klaviyo specialists that live and breathe ecommerce retention to full-service agencies that wire email into HubSpot, Salesforce or Dotdigital, and long-established teams that have run managed programmes for national brands for years. The right partner depends on your platform, your sector and whether your biggest gains will come from automation, campaigns or better data.
Shortlist two or three agencies that already work on your platform and in your sector, ask for an audit of your current flows, and agree on revenue-based measures before signing. Strong email performs best when it is fed by strong content, so it is worth reviewing our guide to content marketing agencies in Manchester at the same time.
For other Manchester services, from marketing and software to IT, legal and local trades, browse the Manchester services hub.