Top Social Media Agencies In Melbourne For 2026

Social media work in Melbourne ranges from a freelancer posting twice a week to full teams running paid social across Meta, TikTok and LinkedIn. Start by deciding what you need: organic content and community management, paid campaigns, or both together. Then look for named case studies, clear reporting and a team you can actually meet.

Every agency below was checked against its own website for a real Melbourne base and a confirmed social media marketing service. Several also run search, web or email work, and we say so, because that suits some briefs and not others. Years, awards and partner badges come only from the firms’ own sites, and anything we could not confirm is left out.

For related help, see our guides to SEO agencies in Melbourne and digital marketing agencies in Melbourne, or browse the Melbourne services hub.

Social Media Agencies In Melbourne At A Glance

Best Social Media Agencies In Melbourne

1. Clearwater Agency — Paid Social And Creative Agency In Cremorne

Clearwater Agency works from Level 6, 19 William Street in Cremorne and describes itself as Australian owned and operated, with a Melbourne based team. Social media and creative lead its service list, alongside paid media across Facebook, Instagram, TikTok, LinkedIn and YouTube, plus SEO, AI search, web development and conversion rate optimisation. Its case studies include Tiger Mist, Häagen-Dazs, Natio, UniSQ, Urban Smile and Fight MND, and testimonials come from Wilson Parking Australia and COLLARTS, among others. The site says the agency has been partnering with brands since 2012 and refers to a multi-year run of awards, though it does not list them individually. The case studies lean towards consumer, retail and not-for-profit work. It suits brands that want content production and paid social planned together, and that may later want search, web and email handled by the same team.

2. Impressive Digital — Google Premier Partner And B Corp In Cremorne

Impressive Digital lists its Melbourne headquarters at Level 1, 65 Gwynne Street, Cremorne, and says it has operated since 2016. Social media marketing sits alongside paid ads on Facebook, Instagram, TikTok, LinkedIn, YouTube, Pinterest, Reddit and Snapchat. The site states it is a Google Premier Partner and a HubSpot Gold Certified Agency Partner, and it is also a Certified B Corporation. Named case studies include Mattel Australia, Kogan, Sydney Tools, MAAP, Kookai and Roll’d, and it lists APAC Search Awards wins for 2022 to 2025 along with several Semrush awards. The client list is heavy on retail and e-commerce brands, so it suits growing online sellers that want social advertising tied to search and conversion work rather than a purely creative content calendar. Larger brands should also ask how the team is structured, since the site describes a broad service range across many platforms and industries.

3. Soudcoh — Paid Social And Lead Generation Agency On St Kilda Road

Soudcoh is based in the West Tower at Level 4, 608 St Kilda Road, and says it started as a Melbourne marketing agency. Its paid social offer covers Facebook, Instagram, TikTok and LinkedIn advertising, backed by Google Ads, SEO and a technical tracking setup that includes Meta Pixel and the Meta Conversions API. Named clients on its site include the Victoria State Government, City of Melbourne, Moomba Festival, Jim’s Group, Loan Market and a run of plumbing, drainage and electrical brands. It is a Google Partner and a Semrush Agency Partner, and displays a Digital Agency Network Gold Member badge. The emphasis is on measurable enquiries rather than follower counts, which suits service businesses, finance brokers and public sector teams that need to show what each dollar of social spend produced. Because the agency also runs search and web work, it can connect social campaigns to landing pages and Google Ads instead of treating each channel on its own.

4. Emote Digital — Full-Service Digital Agency In Hawthorn

Emote Digital operates from Suite 6, 13-25 Church Street, Hawthorn, with around twenty-five specialists in Melbourne by its own count. It says it has worked in digital since 2001. Its marketing services include social media advertising, social media management, influencer marketing, email, SEO and search advertising, and it builds websites and e-commerce stores as well. Clients named on the site include Bakers Delight, Brown Brothers, Suzuki Motorcycles, Erstwilder and The Essential Ingredient. It displays Clutch badges that include Top Social Media Marketing Company for Australia, and lists Google, Meta, Microsoft and Klaviyo among its partner badges. A good match for retailers and mid-sized brands that want one agency to build the website and then run paid and organic social to drive traffic to it. Smaller businesses should confirm minimum retainers early, as the site is aimed at a wide range of client sizes.

5. Shout Digital Marketing — E-Commerce Paid Social Agency In Hawthorn East

Shout Digital Marketing lists a Melbourne office at 431 Riversdale Road, Hawthorn East. Its founder’s bio says he opened Shout in 2010. Social media marketing is a named service, covering Meta, TikTok, Instagram, LinkedIn and Reddit ads, and it sits within a wider performance marketing offer. Case studies on the site include Bed Bath N Table, Repco, Cocobella, Decjuba, Bondi Sands and Moula. Its case studies are mostly fashion, homewares, automotive and finance brands. The site shows partner logos for Google, Meta, Bing, HubSpot, TikTok, Shopify and Klaviyo. This is a performance-focused shop rather than a content studio, so it suits online retailers and finance brands that judge social by return on ad spend, and that want paid social managed next to Google Ads and email. Brands that need heavy creative production or community management should ask how much of that sits in house, because the public material emphasises paid media and performance reporting.

6. Supple Digital — Social And Search Agency In Richmond

Supple Digital lists its Melbourne office at 5/84 Church Street, Richmond, with further offices in Sydney and Perth. It offers social media marketing across Facebook, Instagram and LinkedIn next to SEO, search advertising and web design. The site names case studies for Foot Logics, Maroondah Air, MCN Plumbing, Sure Cash and Dr Jodie, and a logo wall that includes many trades and home service businesses. It is a Semrush Agency Partner and shows a Google rating of 4.9 from roughly 400 reviews. Its mix of clients points to small and mid-sized local businesses, so it suits trades, clinics and similar firms that want social activity to feed enquiries and that would rather work with a single agency across search, web and social. As the site is built around lead generation for local trades, brands wanting high-end creative or influencer campaigns should ask for relevant examples first.

7. Soup Agency — Paid And Organic Social Agency On Collins Street

Soup Agency lists a Melbourne office at 161 Collins Street, alongside its Sydney head office and a Queensland office. It was founded in 2019 and describes itself as independent and senior-led. Services include paid social on Facebook, Instagram, TikTok, LinkedIn and Pinterest, organic social, influencer marketing, email, SEO and Google Ads. The site states it is a Google Partner, Meta Business Partner, HubSpot Partner and TikTok Marketing Partner, and shows a 4.9 rating on Clutch. It says it has worked with more than 200 brands across food and beverage, fashion, finance, education, health and fitness. Because its head office is in Sydney, ask how much of your account would be handled by the Melbourne team. A fit for brands wanting influencer work and paid social under one roof, particularly those who value a senior team in the room for strategy sessions.

8. The Walk — Integrated B2B Marketing Partner In Collingwood

The Walk is an integrated marketing agency with Melbourne offices at 2/166 Wellington Street, Collingwood, and 425 Smith Street, Fitzroy, plus a third on the Sunshine Coast. Social media is one of a long list of services that also includes content, video, email, marketing automation, brand strategy and web design. Case studies on the site cover Lenovo, PlayHQ, DesertSci and True North Consulting, and its client mix includes technology, insurance, care and education organisations. It does not list awards or partner badges on its homepage, so ask for references and results instead. The sensible fit is a B2B or professional services business that wants social media planned as part of a wider content and lead generation program, rather than a consumer brand chasing short-term reach. With two Melbourne studios in neighbouring inner-city suburbs, it is also easy to meet in person for planning and review sessions.

9. Cultivate Digital — Web And Social Studio In Ormond

Cultivate Digital is based at 596 North Road, Ormond, and also lists an office at 470 St Kilda Road. The site says the business has twenty years in the industry. Its services cover WordPress web design, e-commerce, SEO, Google Ads and social media content and marketing. It is led by Paul Wagstaff, and Melanie Wagstaff works on social media, copywriting, SEO and paid advertising. Portfolio names include Imbue Distillery, Pacbuild, Fire Frame Co and Supreme Thoroughbreds. It shows Google Partner and AWIA badges and says it has more than 170 five-star reviews across Google and Meta. This is a small studio, so expect close contact with the owners. It suits smaller businesses that need a website and a manageable social media presence from one team, and that value long experience over a large headcount.

How To Choose A Social Media Agency In Melbourne

Should I Hire A Specialist Social Media Agency Or A Full-Service Digital Agency?

If social is your main channel and you need daily content, community replies and creator work, a specialist is usually the better fit. If social is one of several channels, a full-service agency can join up search, web and email so the numbers tell one story. Ask each agency who actually writes and posts your content, and whether strategy and delivery sit in the same team or are split between people you never meet.

How Much Does A Social Media Agency In Melbourne Cost?

Most agencies quote a monthly retainer for content and management, with paid social handled as a separate ad budget plus a management fee. Prices vary widely with the number of channels, posts and video shoots. Ask for a written scope that lists posts per month, platforms, reporting and revisions, and ask whether the ad spend passes through your own account or the agency’s.

What Should A Social Media Report Include?

Look beyond likes and followers. A useful report ties activity to enquiries, sales or sign-ups, shows cost per result for paid campaigns, and explains what will change next month. Agencies that set up tracking such as the Meta Pixel and Conversions API can show which posts and ads led to real actions. Ask to see a sample report before you sign, and check that it explains results in plain language.

Who Owns The Accounts And Content?

Your business should own its social profiles, ad accounts and any content made for you. Ask the agency to confirm in writing that you are the admin on every page and ad account, and that you receive source files and licensed music or footage details. This protects you if you part ways, and it avoids losing an audience you have paid to build.

How Long Before Social Media Delivers Results?

Paid social can produce data within weeks, but organic growth usually takes a few months of steady posting. A sensible agency will set a testing period, agree what success looks like and review it with you. Be cautious of promises of fast follower growth, and prefer contracts with a clear review point or short notice period over long lock-ins that tie you in before results are known.

Conclusion

The right social media agency in Melbourne depends on what you need it to do. Performance-focused teams such as Impressive Digital, Shout and Soudcoh suit brands measured on sales and enquiries, while Clearwater and Emote Digital pair content with paid media. Smaller studios such as Cultivate Digital suit owners who want a direct line to the people doing the work.

Shortlist two or three, ask for a sample report and confirm who will run your account day to day. If video is part of your plan, our guide to video production companies in Melbourne is a useful next read, and you can add your own business through the submit your company page.