Old Navy Affiliate Program 2026: Commission Rates, Requirements And How To Join
Lily Roberts
Senior Marketing Strategist
11.08.2026
Quick answer: Yes, Old Navy runs an affiliate program in 2026 through affiliate networks, with Impact reported as the main one. It is free to join. Rates are low, commonly reported at 1% to 2% per sale, with a short 24-hour cookie. Separately, Gap Inc. runs a creator affiliate and advocacy platform covering Old Navy, Gap, Banana Republic and Athleta for US creators with at least 1,000 followers on one platform.
Old Navy is Gap Inc.’s budget-friendly family clothing brand, known for affordable basics, jeans, kids’ clothing and seasonal favorites. Its huge customer base makes it easy to recommend, but the program’s terms are modest.
This guide covers how the program works, what it pays, the newer creator platform and how to join. If you are comparing fashion programs, our roundup of the highest paying affiliate programs shows where stronger rates are available.
What Is The Old Navy Affiliate Program?
The Old Navy affiliate program pays publishers a commission when readers click their links and buy on Old Navy’s website. Old Navy and its parent, Gap Inc., use third-party affiliate networks rather than in-house software. Third-party reviews describe the main US program on Impact, with Old Navy also listed on FlexOffers and regional programs for Canada and Mexico.
Each Gap Inc. brand, including Gap, Banana Republic, Athleta and Old Navy, has its own affiliate program, so you apply to each one you want to promote.
Gap Inc.’s Creator Affiliate Platform
Gap Inc. has also launched a social media advocacy and affiliate platform that acts as a central hub for creators across Old Navy, Gap, Banana Republic and Athleta. Retail press reported that it initially accepts US-based creators aged 18 or older with at least 1,000 followers on a single platform, and that selected creators get access to commission-earning affiliate programs and product gifting campaigns, with international expansion planned.
Old Navy Affiliate Program At A Glance
Term
Details
Program status
Active in 2026
How to apply
Through Old Navy’s network listing (Impact reported); creators can apply to Gap Inc.’s creator platform
Commission rate
Commonly reported at 1% to 2% per sale
Commission basis
Qualifying online sales, excluding returns
Cookie duration
Commonly reported as 24 hours on the main US program
Requirements
Website or channel; religious and political content reported as not accepted
Creator platform eligibility
US-based, 18+, at least 1,000 followers on one platform
Payout methods
Set by the network
Countries
US, with separate Canada and Mexico listings
Cost to join
Free
How Old Navy Commissions Work
Old Navy pays a percentage of each qualifying sale made after someone clicks your link. Third-party reviews commonly report 1% to 2%, with many categories at the lower end. The main US program is reported to use a 24-hour cookie, so the reader has to buy within a day for you to earn.
A few things reduce what you earn:
Low prices: Affordable clothing means small orders and small commissions.
Short cookie: Readers who come back later are often not credited.
Returns: Returned items are reversed.
How Much Do Old Navy Affiliates Make?
Old Navy does not publish affiliate earnings, so here is the maths.
Say your family style content drives 500 orders a month with an average value of $60. That is $30,000 in sales. At 2%, you earn $600. At 1%, the same sales pay $300.
The takeaway is that Old Navy suits very high-volume deal and family content, or creators who also benefit from gifting and campaigns through Gap Inc.’s creator platform.
Who Should Join The Old Navy Affiliate Program?
Family, mom and parenting blogs
Back-to-school and kids’ clothing content
Deal and coupon sites
Budget fashion and basics roundups
Seasonal content such as matching holiday outfits
How To Join The Old Navy Affiliate Program
Choose your route. Publishers apply through the affiliate network; social creators can also apply to Gap Inc.’s creator platform.
Apply. Submit your site or social profiles and audience details.
Check the terms. Confirm your rate, cookie and content rules once approved.
Create links. Link to specific products and sale pages.
Add other Gap brands. Consider applying to Gap, Athleta and Banana Republic for wider coverage.
Tips To Earn More With The Old Navy Affiliate Program
Promote big sales. Old Navy’s frequent sitewide sales drive spikes in orders.
Yes. It runs through affiliate networks, with Impact reported as the main US network.
How much does Old Navy pay affiliates?
Commonly reported at 1% to 2% per sale.
How long is the Old Navy affiliate cookie?
Commonly reported as 24 hours on the main US program.
Is Old Navy part of a Gap affiliate program?
Each Gap Inc. brand has its own affiliate program, but Gap Inc.’s creator platform covers Old Navy, Gap, Banana Republic and Athleta together.
Who can join Gap Inc.’s creator platform?
It initially accepted US-based creators aged 18 or older with at least 1,000 followers on one platform.
Conclusion
The Old Navy affiliate program offers a trusted family brand with low reported rates and a short cookie, so it works best at high volume. Social creators should also look at Gap Inc.’s creator platform, which adds gifting and campaigns across four brands.
