The top TikTok influencer marketing agencies for 2027 are Viral Nation, The Goat Agency, Billion Dollar Boy, The Influencer Marketing Factory and Open Influence, followed by Ubiquitous, Obviously, NeoReach, HireInfluence and Linqia. Viral Nation is the leading pick for enterprise creator programs with brand safety controls, The Goat Agency is strongest for global campaigns, and The Influencer Marketing Factory is the top TikTok-first choice for brands that want creator posts turned into Spark Ads.
Creators drive TikTok. Adobe’s 2026 search study found that the share of consumers relying on TikTok influencers for product sales or promotions rose to 38%, up from 25% in 2024. On TikTok Shop, affiliate creators account for a large share of sales, and top creator posts are routinely turned into paid ads.
That makes creator choice, contracts and usage rights more important than ever. The agencies below were chosen for their TikTok creator results, vetting processes and reporting.
TikTok Influencer Marketing Agencies At A Glance
Agency
Headquarters
Best For
TikTok Creator Strengths
Viral Nation
Toronto, Canada and New York, USA
Enterprise brands
Large creator programs, brand safety tools, paid amplification
The Goat Agency
London, UK
Global consumer brands
Multi-market creator campaigns, paid creator ads
Billion Dollar Boy
London, UK and New York, USA
Brands that want creator-led creative
Creative-first creator campaigns, research on creator trends
The Influencer Marketing Factory
Miami and New York, USA
TikTok-first creator programs
Official TikTok agency partner, Spark Ads, TikTok Shop
We reviewed each agency’s TikTok case studies, creator vetting methods, service pages and independent reviews. No agency paid for its position. These factors mattered most:
Creator vetting. We favored agencies that check audience quality, past brand work and content history before booking anyone.
TikTok-native creative. Creator posts should feel like the creator’s normal content, not an advert read from a script.
Paid amplification. The best agencies secure usage rights and turn top posts into Spark Ads.
Contracts and compliance. Clear disclosure, usage terms and payment handling protect the brand.
Reporting. We looked for agencies that report on sales, cost per acquisition or brand lift, not only views.
Best TikTok Influencer Marketing Agencies In 2027
1. Viral Nation — Enterprise Creator Programs With Brand Safety Built In
Viral Nation is an influencer marketing and talent company with offices in Toronto and New York. It runs large creator programs for enterprise brands and has built brand safety technology to screen creator content before campaigns go live.
Its scale and safety tools make it a good fit for regulated or reputation-sensitive brands. Smaller companies may find its programs larger than they need.
2. The Goat Agency — Global Creator Campaigns With Paid Amplification
The Goat Agency is a London-founded global influencer marketing agency. It runs creator campaigns in many markets at once and boosts top posts with paid media so results do not depend on organic reach alone.
It suits consumer brands that want consistent TikTok creator work across regions under one agency.
Billion Dollar Boy is a creator marketing agency with offices in London and New York. It focuses on creative quality and publishes regular research on creator marketing and AI-assisted content.
It is a strong fit for brands that want TikTok creator content that also works as brand creative. Brands that only want volume may find a micro-creator specialist cheaper.
The Influencer Marketing Factory is a creator agency with offices in Miami and New York that describes itself as an official TikTok agency partner. It runs creator campaigns, turns organic creator posts into Spark Ads and supports TikTok Shop onboarding and affiliate recruitment.
It is the best choice here for brands that want TikTok to be the center of their creator program rather than one platform among several.
5. Open Influence — Data-Driven Creator Selection For Always-On Programs
Open Influence is a Los Angeles creator marketing agency that designs programs to help brands work with creators over the long term. It uses data to match creators to audiences and builds ongoing relationships rather than one-off posts.
It suits large brands that want an always-on TikTok creator presence.
Ubiquitous is a Los Angeles influencer marketing agency that manages strategy, creator logistics and performance tracking. TikTok is its main platform, and it works with consumer brands and apps.
It is a good fit for brands that want creator campaigns handled end to end with clear reporting.
7. Obviously — Micro And Nano Creator Programs At Scale
Obviously is a New York influencer marketing agency known for running campaigns with large numbers of smaller creators. That approach produces a high volume of authentic content and broad reach across niches.
It suits brands that want many creator posts for testing and Spark Ads. Brands that want a few big-name creators may prefer another agency.
8. NeoReach — Influencer Software With Managed Campaigns
NeoReach combines an influencer marketing platform with a managed services team. Brands can run campaigns themselves on the software or hand them to NeoReach to manage.
It suits brands that want creator data and campaign tools with the option of full-service help.
9. HireInfluence — Full-Service Creator Campaigns And Live Commerce
HireInfluence is a full-service influencer marketing agency headquartered in Los Angeles with offices in Houston and New York. It runs creator strategy, sourcing, content production and reporting, and it has expanded into live shopping for enterprise brands.
It is a solid choice for consumer and enterprise brands that want a single team managing TikTok creators from brief to results.
10. Linqia — Performance-Based Creator Programs For CPG And Retail
Linqia is an influencer marketing company that works mainly with consumer packaged goods and retail brands. It focuses on measurable outcomes and offers performance-based programs.
It suits CPG brands that need creator results tied to sales or retail measurement.
How To Choose A TikTok Influencer Marketing Agency
Do You Want Reach, Content Or Sales?
Reach campaigns need well-known creators. Content programs need many smaller creators producing posts you can reuse in ads. Sales programs need TikTok Shop affiliates and commission structures. Our guide to the TikTok Shop affiliate program explains how affiliate deals work.
How Does The Agency Vet Creators?
Ask how the agency checks audience location, fake followers, past brand deals and content history. Strong agencies share audience data before you approve a creator.
Will You Own Usage Rights?
If you want to run creator posts as Spark Ads or reuse them in other ads, make sure contracts include usage rights for the length of time you need.
Influencer marketing uses a creator’s audience. UGC is content made for your ads without posting to the creator’s account. If you mainly need ad creative, compare our list of top UGC agencies.
Frequently Asked Questions
What does a TikTok influencer marketing agency do?
It finds and vets creators, negotiates contracts, briefs creators, manages content approval, handles payments and reports on results. Many also turn creator posts into paid ads.
How much do TikTok influencer agencies cost?
Agencies usually charge a management fee or retainer on top of creator fees. Campaign budgets range from a few thousand dollars for micro-creator tests to six figures for large programs.
How much do TikTok influencers charge?
Rates vary by audience size, niche and usage rights. Smaller creators may charge a few hundred dollars per video, while top creators can charge tens of thousands.
What are Spark Ads?
Spark Ads let brands run organic TikTok posts, including creator posts, as paid ads. Engagement on the ad stays on the original post.
Are TikTok influencers required to disclose sponsored posts?
Yes. TikTok requires branded content to be labeled, and advertising rules in the US and many other markets require clear disclosure of paid partnerships.
Conclusion
Viral Nation leads for enterprise programs, The Goat Agency for global campaigns and The Influencer Marketing Factory for TikTok-first creator work. The best agency for you depends on whether you need reach, content or sales, and on how carefully it vets creators and secures usage rights. For the wider TikTok picture, see our top TikTok marketing agencies.
