Last updated: November 12, 2026
Short answer: choose Boulevard if you run one to a few high-end locations and compete on the client experience at booking and checkout. Choose Zenoti if you run a chain, franchise or fast-growing group that needs central reporting, inventory and controls across many locations. Boulevard publishes per-location prices; Zenoti quotes every deal.
| Boulevard | Zenoti | |
|---|---|---|
| Best for | Luxury, booking-led med spas with 1 to 10 locations | Chains, franchises and multi-location groups |
| Pricing (2026) | About $176 to $410 per location per month; Aesthetics bundles higher | Custom quote per location |
| Client experience | Standout online booking and checkout | Solid, more operational |
| Clinical charting | Forms and charting via add-ons | Built-in charting and EMR features |
| Multi-location control | Good for small groups | Enterprise-grade, central reporting |
| AI features | AI receptionist for calls, generative marketing tools | AI tools across booking, marketing and reporting |
| Setup | Faster | Longer implementation |
We looked at published pricing and add-ons, booking and checkout, memberships and packages, clinical charting and HIPAA support, inventory, marketing, reporting and how each platform scales across locations. Pricing reflects what vendors and independent buyer guides published in 2026; confirm current terms in a demo.
Boulevard prices per location, with entry plans from about $176 a month and Aesthetics bundles that run higher once forms, photo storage and marketing are added. Zenoti does not publish prices and quotes per location, typically landing in the higher range for enterprise features. For a single location, Boulevard is easier to budget. For 20 locations, Zenoti’s enterprise pricing and controls usually make more sense.
Boulevard’s main advantage is the front of house: a polished booking flow, smooth checkout, memberships and tools that help staff deliver a luxury experience. Zenoti covers booking well but is built more around operations than presentation.
Zenoti includes charting and clinical records suitable for med spa treatments. Boulevard supports forms and charting through add-ons, so injector-heavy practices should test whether its clinical tools are deep enough or plan to pair it with a dedicated aesthetic EMR.
Zenoti is the stronger choice once you have many locations: centralized reporting, inventory across sites, role-based controls and franchise support. Boulevard works well for small groups but is not designed for large franchise operations.
For one location, Boulevard is usually cheaper and easier to price because it publishes plans. Zenoti is quote-based and aimed at larger operations.
Yes, through forms and charting add-ons, but practices with heavy injectable volume often want a dedicated aesthetic EMR.
It can work, but most single-location med spas will find it more complex and expensive than they need.
See our list of the best med spa software and the Med Spa & Aesthetics hub.