adidas Affiliate Program 2026: Commission Rates, Requirements And How To Join
Lily Roberts
Senior Marketing Strategist - ReVerb
10.21.2026
Quick answer: Yes, adidas has an affiliate program. In the US it runs on impact.com, and other regions run their own programs. adidas does not publish a public rate table, but its commission is commonly listed at up to 10%, with lower rates on some best-selling sneakers, and a 30-day cookie. You apply free through adidas’s affiliate page, which sends you to Impact.
adidas sells running shoes, football boots, training gear and some of the most popular lifestyle sneakers on the market. That range makes it a natural fit for sports, fitness and streetwear content.
This guide covers how the adidas affiliate program works in 2026, what it pays, how it differs from adiClub (formerly Creators Club), and how to apply. If you are comparing programs, start with our list of the highest paying affiliate programs.
What Is The adidas Affiliate Program?
The adidas affiliate program pays you a commission when shoppers you refer buy on the adidas website using your affiliate link. adidas describes it on its US site as a way to earn commission by sending people to adidas products through your own link.
In the US the program is managed on impact.com, where adidas has been listed since 2016. Applications from adidas’s US affiliate page are handled through an Impact sign-up form.
adidas does not run one global program. Each region has its own setup, for example:
United States: impact.com.
Middle East and North Africa: an adidas MENA program on Rakuten Advertising.
Europe: adidas has used Partnerize to run affiliate programs across many European markets.
Southeast Asia: an adidas offer is available through Involve Asia, listed at up to 4.2%.
Sub-networks such as Skimlinks also carry adidas across the US, UK, Canada, Australia and several European countries. They are useful if you would rather not manage separate applications, but they keep a share of the commission.
adidas Affiliate Program At A Glance
Term
Details
Network
impact.com (US); other regions on their own networks
Commission rate
Not published by adidas; commonly listed at up to 10%, with 5% on some popular sneaker lines
Excluded products
Gift cards and selected limited editions (as listed on Skimlinks)
Cookie duration
Commonly listed as 30 days
Requirements
A website or channel that fits the brand; reviewed through Impact
Approval
Manual review by adidas
Payout threshold
Set in your Impact account
Payout methods
Through Impact
Countries
US program on Impact; separate regional programs elsewhere
Cost to join
Free
How adidas Commissions Work
adidas shows your exact rates in your network dashboard after approval rather than on a public page, so treat any rate you read online as a guide. The most detailed recent listing comes from Skimlinks, which shows:
10% on qualifying sales
5% on Gazelle, Samba, Spezial and Evo SL
0% on gift cards and selected limited editions
Rates that vary by country and product line
The lower rate on Gazelle and Samba matters because those are among the most talked about adidas shoes. If your content focuses on terrace and lifestyle sneakers, expect a blended rate below the headline figure.
Skimlinks also notes that commission applies to the whole cart, not just the item you promoted. So if a reader clicks your link for running shoes and adds socks and a jacket, the full eligible order counts.
As with any retail program, returned or cancelled orders are reversed. Sales are validated before they are paid, so expect a delay between a sale and a payout in your Impact account.
How Much Do adidas Affiliates Make?
adidas does not publish affiliate earnings, so use the listed rates to size the opportunity rather than predict it.
Say your site sends 60 orders a month with an average order of $100, which is $6,000 in sales. At 10% on everything you would earn $600. If half of those orders were Sambas or Gazelles at 5%, you would earn $450. Remove anything returned and you have a realistic monthly figure.
The 30-day cookie helps. Someone who reads your review today and buys after payday next week can still count as your sale, which is not true of programs with shorter windows.
adidas Affiliate Program Vs adiClub And Creator Partnerships
People often confuse the affiliate program with adidas Creators Club. They are not the same, and Creators Club no longer exists under that name.
Affiliate program: Pays cash commission on sales you refer. You apply through Impact and need a site or channel.
adiClub (formerly Creators Club): adidas’s free loyalty program for shoppers. Members earn points for purchases, logging workouts in the adidas Running app and reviewing products, and move through four levels. Points go toward vouchers, members-only products and experiences. It does not pay cash for promoting adidas.
Creator and ambassador partnerships: adidas works with athletes, artists and creators on paid campaigns, such as its role as inaugural sponsor of the ESPN Creator Network. These deals are arranged by adidas and its partners, and there is no public application form.
For most creators, the affiliate program is the open door. A steady record of adidas content and sales is also the best way to get noticed for larger partnerships.
Who Should Join The adidas Affiliate Program?
Running sites and channels reviewing road and trail shoes
Soccer and football blogs covering boots and kits
Sneaker and streetwear accounts covering lifestyle releases
Gym and training creators who recommend apparel and shoes
Fashion bloggers styling casual and athleisure outfits
Deal and gift guide sites covering sportswear sales
How To Join The adidas Affiliate Program
Pick your region. Use the program for the country where most of your audience shops. US publishers apply to the Impact program.
Open the adidas affiliate page. On the US site, the affiliate program page links to the Impact sign-up form.
Create or log in to Impact. Add your website or social accounts, contact details and payment information.
Describe how you will promote adidas. Explain your audience, content type and traffic sources.
Wait for review. adidas approves partners manually, and some publishers report being contacted to confirm details.
Start linking. Once approved, check your actual rates in Impact, then generate product and category links.
Tips To Earn More With The adidas Affiliate Program
Balance your product mix. Running, training and football gear can earn the full rate, while Samba and Gazelle content may earn less.
Use the full-cart effect. Outfit guides and “complete kit” posts encourage larger baskets.
Time content to sport seasons. Football season, marathon training blocks and back to school all bring buying spikes.
Cover major sales. Black Friday, Cyber Monday and end of season sales drive strong traffic on deal pages.
Avoid gift cards and limited drops. These are listed at 0%, so link to regular product pages instead.
Write comparison content. “adidas vs Nike” running shoe comparisons let you earn from both programs.
Yes. adidas runs its US affiliate program on impact.com and has separate programs for other regions.
What Is The adidas Affiliate Commission Rate?
adidas does not publish its rates. Network listings commonly show up to 10%, with 5% on Gazelle, Samba, Spezial and Evo SL and no commission on gift cards. Your exact rate appears in your dashboard after approval.
How Long Is The adidas Affiliate Cookie?
It is commonly listed as 30 days. Confirm the window in your program terms once you are approved.
Which Network Does adidas Use?
impact.com in the US. Other regions use different networks, including Rakuten Advertising for the Middle East and North Africa.
Is adidas Creators Club An Affiliate Program?
No. Creators Club was adidas’s loyalty program and has been replaced by adiClub. It rewards shoppers with points and perks, not cash commission.
How Do I Become An adidas Ambassador?
There is no public application for ambassador or athlete deals. adidas chooses its partners directly. The affiliate program is the route open to anyone with a suitable site or channel.
Is The adidas Affiliate Program Worth It?
For sports and sneaker content, yes. A 30-day cookie, full-cart commission and strong brand demand make it one of the more practical sportswear programs, though lower rates on top sneaker lines are worth planning around.
Conclusion
The adidas affiliate program is free to join, runs on Impact in the US and pays commission on the full cart with a generous cookie window. Know which product lines pay less, and keep adiClub and ambassador deals separate in your mind, since neither pays affiliate commission.
