The best plastic surgery CRM software for 2027 is Aesthetix CRM for practices that want a HIPAA-compliant CRM built only for aesthetics, PatientNow for practices that want CRM inside their EMR, and Cosmasol for AI chat and call handling that captures leads around the clock. Prospyr and Symplast complete the top five.
A plastic surgery CRM tracks every lead from the first ad click or call through consultation, quote, deposit, surgery and follow-up. Because each surgical patient can be worth $10,000 or more, small gains in consult-to-surgery conversion pay for the software many times over. “Plastic surgery CRM” clicks cost about $30 each, a sign of how competitive the category is.
At a glance
CRM
Best for
Pricing (2026)
Aesthetix CRM
Aesthetics-only lead follow-up and marketing
From about $299 per month; AI Employee add-on $299 per month
PatientNow
CRM inside an aesthetic EMR
Quote only
Cosmasol
AI chatbot and call assistant for 24/7 capture
Not published
Prospyr
Cash-pay practices that want CRM and EMR together
Quote only
Symplast
Mobile-first practice management with patient engagement
Quote only
Nextech
Large surgical practices adding CRM modules
Quote only
Growth99
Website, CRM and campaigns in one platform
Published tiers
Deelo
Low-cost all-in-one with HIPAA practice tools
From $19 per seat per month
Podium
Text messaging, reviews and payments
Custom pricing
Pabau
CRM within a full clinic platform
From about $104 per month
How we evaluated
We compared HIPAA compliance, lead capture from ads, calls, chat and forms, automated follow-up by text and email, consult and quote tracking, integrations with EMRs and financing tools, reporting on cost per surgery and published pricing. No vendor paid to be listed.
The 10 best plastic surgery CRM platforms in 2027
1. Aesthetix CRM
Aesthetix CRM describes itself as a HIPAA-compliant, all-in-one CRM for med spas, plastic surgeons and aesthetic practices. It automates lead follow-up, email and SMS campaigns, landing pages and review responses, and integrates with EMRs including PatientNow, Zenoti, ModMed, 4D EMR and Nextech, and with financing provider Cherry.
2. PatientNow
PatientNow builds CRM and marketing automation into its aesthetic EMR, so leads, consults and surgical records live in one system.
3. Cosmasol
Cosmasol is a purpose-built AI CRM for plastic surgery clinics and med spas, with an AI chatbot and AI call assistant for 24/7 lead capture and conversion.
4. Prospyr
Prospyr combines CRM with surgical scheduling, charting, photos and memberships for cash-pay practices.
5. Symplast
Symplast includes patient engagement and communication in its mobile-first plastic surgery practice management system.
6. Nextech
Nextech offers CRM and marketing modules alongside its widely used plastic surgery EHR.
7. Growth99
Growth99 combines a website, CRM and campaigns for aesthetic practices.
8. Deelo
Deelo is a low-cost all-in-one platform with HIPAA practice tools, CRM, photo library, marketing and invoicing, from $19 per seat.
9. Podium
Podium handles text messaging, review requests and payments, often used alongside an EMR.
10. Pabau
Pabau includes CRM, marketing and a unified patient inbox within its clinic platform.
How to choose a plastic surgery CRM
Measure speed to lead. The first practice to respond often wins the consultation. Look for instant text and AI follow-up.
Track the full journey. Your CRM should show consults, quotes, deposits and surgeries, not just leads.
Require HIPAA compliance and a signed BAA.
Connect it to your EMR and ad accounts so you can see cost per surgery by channel.
Frequently asked questions
Why do plastic surgeons need a CRM?
Surgical patients research for weeks or months. A CRM keeps follow-up consistent and shows which marketing produces surgeries, not just inquiries.
Can I use HubSpot or Salesforce?
You can, but general CRMs need careful HIPAA configuration and custom setup for consults and surgical pipelines. Aesthetic CRMs come ready-made.
How much does a plastic surgery CRM cost?
Dedicated aesthetic CRMs typically start around $200 to $300 a month, with AI add-ons extra. CRM modules inside EMRs are usually quoted.
