TikTok Shop Fees In 2027: Referral Fees, Commissions And Real Costs

Last updated: November 12, 2026

TikTok Shop charges US sellers no listing fee and no monthly subscription. The main fee is a referral fee on each sale, published at 6% for most categories and 5% for some, with new sellers eligible for 3% for 30 days after a qualifying first sale. Some sellers reported an increase to 8% in August 2026, so confirm your rate in Seller Center. UK sellers pay 9%. After affiliate commissions of about 10% to 20%, shipping, promotions and ads, total costs often reach 25% to 40% of the sale price.

The referral fee is only the start. On TikTok Shop, most sales involve a creator, a discount or an ad, and each one takes a share. Sellers who price products using the referral fee alone often find they are losing money on every order. This guide covers each cost and how to model your real margin.

TikTok Shop Fees At A Glance

Cost	Typical Amount (US)	Notes
Listing fee	None	No charge to list products
Monthly subscription	None	No monthly plan fee
Referral fee	6% for most categories, 5% for some	Seller reports of 8% from August 2026; check Seller Center
New seller rate	3% for 30 days	Applies after a first sale within 60 days of approval
UK referral fee	9%	Rates differ by country
Affiliate commission	Often 10% to 20%	Set by the seller, only paid on affiliate sales
Promotion program fees	Varies	Some optional programs add a few percent per order
Shipping	Varies	Fulfilled by TikTok or TikTok shipping labels
Ads	Varies	GMV Max, Spark Ads and LIVE Shopping Ads

TikTok updates fees regularly and some categories have their own rates. Always check the current fee schedule in Seller Center before setting prices.

The Referral Fee

TikTok charges a referral fee as a percentage of the order total, typically including the item price after seller discounts. TikTok’s published US rate is 6% for most categories, with some categories such as certain jewelry and pre-owned goods at 5%. In August 2026 a number of sellers reported their rate rising to 8%, while TikTok’s help pages had not been updated at the time of writing. Treat 8% as a planning assumption if you want to be safe.

New sellers can get a reduced 3% rate for 30 days, starting from their first sale, if that sale happens within 60 days of approval.

Affiliate Commissions

Most TikTok Shop sales come through creators. Sellers set affiliate commissions per product, commonly 10% to 20%, and can offer higher private rates to top creators. Commissions only apply to sales that come through an affiliate. Learn how to set them in our guide to the TikTok Shop affiliate program.

Shipping And Fulfillment

US sellers must use TikTok-approved shipping. Independent seller shipping was phased out in 2026, leaving Fulfilled by TikTok, Upgraded TikTok Shipping and approved cross-border options. Fulfilled by TikTok adds storage and pick-and-pack fees but can improve delivery speed and shop health.

Promotions And Ads

Discounts, coupons and some optional promotion programs reduce what you keep per order. Paid media through GMV Max, Spark Ads or LIVE Shopping Ads adds advertising cost. See our guide to TikTok Ads cost for budget benchmarks.

Worked Example: A $30 Product

Here is how costs can stack up on a $30 beauty product sold through an affiliate video, using an 8% planning rate:

Line Item	Amount
Sale price	$30.00
Referral fee at 8%	-$2.40
Affiliate commission at 15%	-$4.50
Shipping and fulfillment (estimate)	-$4.50
Product cost	-$7.50
Free samples and returns allowance (estimate)	-$1.50
Margin before ads	$9.60

If you also spend $6 in ads to win each order, margin falls to $3.60. That is why many sellers raise prices, bundle products or negotiate lower product costs before scaling on TikTok Shop.

How To Protect Your Margin

• Build fees, commissions and returns into prices from day one.
• Use bundles to raise order value so fixed shipping costs matter less.
• Give higher commissions only to creators who prove they sell.
• Track profit per product and per creator, not just GMV. Tools that track margin are covered in our list of the best TikTok Shop analytics tools.
• Compare channel economics. Our guide to TikTok Shop vs Amazon shows how the fee structures differ.

Frequently Asked Questions

How much does TikTok Shop take per sale?

In the US, TikTok’s published referral fee is 6% for most categories, with some sellers reporting 8% from August 2026. Affiliate commissions, shipping and ads are separate costs.

Does TikTok Shop charge a monthly fee?

No. US sellers pay no monthly subscription and no listing fees.

What is the TikTok Shop new seller fee?

New sellers can qualify for a reduced 3% referral fee for 30 days after their first sale, if that sale happens within 60 days of approval.

Who pays the affiliate commission on TikTok Shop?

The seller pays it. TikTok deducts the commission from the seller’s payout on sales that come through an affiliate creator.

Are TikTok Shop fees lower than Amazon’s?

The referral fee is usually lower than Amazon’s common 15%, but affiliate commissions and ads can make total costs similar. Compare full costs, not just the referral rate.

Conclusion

TikTok Shop’s headline fees are low, with no listing or monthly charges and a referral fee in the mid single digits. Real costs are higher once commissions, shipping, promotions and ads are added, often a quarter or more of the sale price. Model every product with your full cost stack before you scale. If you are getting started, read how to sell on TikTok Shop.