Today’s B2B market competition is more intense than ever, and your in-house lead generation efforts might fail to bring the desired results.
Businesses focused on sustainable client base growth choose to outsource lead generation, leveraging the expertise of experienced sales and marketing specialists. Professional lead gen agencies help B2C and B2B businesses identify potential clients, increase their sales pipeline, improve ROI, and, ultimately, save time and resources.
However, with so many agencies out there, it might be challenging to define the best-fit lead generation company. We’re here to help: here’s a list of the top lead generation firms in 2024 that will help you generate a steady stream of qualified leads.
The Best Lead Generation Companies In 2024
The best lead generation agency in 2024, Martal Group has been helping a wide range of B2B organizations manage and accelerate the various stages of their sales pipeline for over a decade. Headquartered in Oakville, Canada, the firm is also present in the United States, Latam, and Europe.
Martal Group can enhance your in-house sales team with top sales executives who deliver professional lead generation and sales services across 50+ verticals.
Top-notch sales experts at Martal Group integrate with leading data providers and prospecting tools to provide their clients with up-to-date B2B contact information. They use their tried-and-true workflow to provide targeted lists based on your ideal buyer profile.
- Services & expertise: lead generation outsourcing, email marketing, call center services
- Industries: Advertising & Marketing, Automotive, Business Services, Financial Services, Information Technology, Manufacturing, Media, Medical, Supply Chain, Logistics & Transport, Telecommunications
- Location: Oakville, Canada
- Team size: 200+ experts
- Clients: Bosch, Clickworker, Spinbackup, Umbo, Fullscreen, OurCrowd, Jedox, Zoho CRM, Truphone, Semasio, MUUTA, Joopy, Southern Code, Forerunner, Spice, Spirit AI, Visco CG, MAX USA Corp, Polygon, HALO Recognition, SoFi, and others
One of the top B2B lead generation companies in 2024, the award-winning Belkins boasts 1,000+ loyal customers and a 95% customer retention rate. Their team has been empowering businesses of all sizes to grow through modern marketing and sales solutions since 2017.
Among other areas of sales and marketing, Belkins’ experts specialize in LinkedIn lead generation, offering it as a separate service. Their exclusive LinkedIn strategies help their clients achieve an average of 15% higher sales.
According to Belkins, their approach is quite simple: they focus on understanding each client’s unique business needs and tailor their services accordingly. The right balance between frameworks and flexibility, cutting-edge toolkit and advanced methodology, straightforward communication, mid- and senior-level teams, and result-oriented processes make Belkins the best lead generation services in 2024.
- Services & expertise: sales outsourcing, email marketing, call center services, CRM consulting and SI
- Industries: Business Services, Advertising & Marketing, Energy & Natural Resources, Financial Services, Information Technology, Manufacturing, Media, Medical
- Location: Denver, CO, USA
- Team size: 50+ experts
- Clients: Cengage, GoHealth Urgent Care, Lion Energy, Labrador CMS, MONA Payment Solutions, 7 Wonders Cinema, LISNR, Talkatoo, Maark, PowerBuy, CloudMSG, Ordway Labs, Ebco Trends, OpenTeleHealth, Simply NUC, BytePitch, Driveline Retail Merchandising, and others
Along with providing top B2B lead generation services in 2024, the Denver-based CIENCE offers robust software you can use for your growth. With their GO Platform, you can get access to over 100 million verified B2B contacts, more than 10 billion monthly signals for in-market buyers, event tracking with data pipelines set up in minutes, scheduling automation for easy sales appointment booking, and much more.
The CIENCE’s approach is based on ensuring highly accurate data on your target audiences. This allows their customers to benefit from more targeted leads and a predictable pipeline and, ultimately, generate greater revenue. The company’s people-as-a-service (PaaS) model offers maximum results that are long-term and cost-effective.
- Services & expertise: lead generation outsourcing, call center services, advertising, direct marketing, email marketing
- Industries: Information Technology, Business Services, Advertising & Marketing, Financial Services, Manufacturing, Hospitality & Leisure, Medical, Retail, eCommerce
- Location: Denver, CO, USA
- Team size: 1,000+ experts
- Clients: Falcon IT, The Warren Group, Evolution Media, MCL, Name Bubbles, eTeam, Hirebook, SBC, Panacea3, SitelogIQ, Silicon Valley Insight, Betterhelp, Precise, WISHTRIP, LearningAlly, Precision Analytics, ControlMap, Emotive, Ascenum, Rocketrip, SeeSaw Labs, BlueBee, Shutterstock, and others
The next name on our list of the best lead generation companies in 2024 is FiveRings Marketing, a Canadian firm founded in 2017. The team at FiveRings Marketing devotes much effort to experimentation and A/B testing to continually improve and achieve the best possible outcomes for global businesses.
While they work with various industries, most of their past clients are small and medium-sized businesses in the information technology sector. So, if you’re looking for the most trusted IT lead generation companies in 2024, consider FiveRings Marketing.
As they say, their goal is to assist you with reaching your target audience and converting them into paying customers, which sounds quite promising.
- Services & expertise: sales outsourcing, PPC, content marketing, SEO
- Industries: Information Technology, Medical, Manufacturing, Business Services, Financial Services, Supply Chain, Logistics & Transport
- Location: Langley, Canada
- Team size: 15+ experts
- Clients: The KSquare Group, 500 Designs, Overview, Velostics, HealthPals, DvSum, Axiom Medical, Neurovine, Design Force, Cleary, Cortico, Acalvio, Nirmata, Data Society, Subterra, Layr, Qrvey, and others
LevelUp Leads is one of the top B2B sales lead generation companies in 2024, with a fully remote team from different cultures and backgrounds. This diversity allows the agency to serve clients around the world, bringing new opportunities into their sales funnels.
Since its launch in 2021, LevelUp Leads has delivered over 250 successful projects. Although the company is relatively young, the founders managed to gather experts with around a decade of direct sales experience each. They offer startups and SMBs their pro assistance with managing outbound sales, sourcing relevant data, copywriting, and more, helping businesses achieve an 11:1 ROI and 137% KPIs on average.
So, if you’re in search of the best lead generation experts in 2024 to help your small or mid-sized business grow, LevelUp Leads can be your ideal partner.
- Services & expertise: sales outsourcing, call center services, email marketing
- Industries: Advertising & Marketing, Business Services, Consumer Products & Services, Education, Financial Services, Information Technology, Manufacturing, Medical, Telecommunications, eCommerce
- Location: Lafayette, CA, USA
- Team size: 10+ experts
- Clients: Ecotrak, Brandetize, StratiFi, UX Wealth, Mycashless, Proto, Lotus Group Advisors, NimbleEdge, True Language, Momentum, Thor Financial Technologies, Allindex, Archway Software, and others
If you’re looking for the best UK-based lead generation firm in 2024, read no further. The team at Lead Gen Dept. specializes in providing full-cycle B2B lead generation services in the UK, North America, and Europe. While they work with many industries, their specialists have unparalleled experience with B2B tech, SaaS, consultancies, and manufacturing companies.
The Lead Gen Dept. experts research leads manually to ensure maximum accuracy. Moreover, they define a lead as a meeting attended by their client’s prospect.
One of the best things about partnering with Lead Gen Dept. is that they deliver guaranteed results — in case they don’t reach the minimum number of meetings, they work at no cost until the target is achieved.
- Services & expertise: sales outsourcing, call center services, email marketing, social media marketing
- Industries: Information Technology, Advertising & Marketing, Business Services, Financial Services, Food & Beverage, Legal, Manufacturing, Supply Chain, Logistics & Transport, Telecommunications
- Location: London, United Kingdom
- Team size: 80+ experts
- Clients: Ground Support Labs, ArtuData, The SME Partners, Parker Software, Pinboard Consulting, Metadata Works, Crescat, ICRF, Bridge Coffee Roasters, Sweep, Where The Trade Buys, Pervasive Displays, Translator UK, Pilcrow, Grey Monarch, WebMotion, and others
Founded in 2019, SalesAR offers professional lead generation services to B2B clients globally. Headquartered in the US, the company has offices in the United Kingdom and Ukraine, spanning multiple time zones.
In addition to reaching out to potential clients and setting up appointments, they offer an anti-spam service that involves optimization, audits, and mailbox health checks and maintenance. They also deliver prospect research as a separate offering, which, beyond finding new prospects, includes validating your existing lists.
One of the best lead generation companies in 2024, SalesAR has already delivered over 500 successful projects for clients from 40+ countries, with 80% of clients returning for another project.
- Services & expertise: sales outsourcing, call center services, content marketing, email marketing
- Industries: Advertising & Marketing, Business Services, Consumer Products & Services, Financial Services, Information Technology, Manufacturing, Media, Medical, Supply Chain, Logistics & Transport, eCommerce
- Location: Dover, DE, USA
- Team size: 50+ experts
- Clients: Accelerist, Akridata, Arineta, Vector Software, Inulta Consulting, MPO, Quicket, 27 Nerds, TEkenable, Flexvelop, Quicket, Inulta, WaveOne, AwardWallet, Swappsi, GlobalPack, Imint, Workofo, and others
With six years of experience crafting win-win strategies for over 100 clients, there’s little wonder that SalesNash got into our list of the best lead generation agencies in 2024. Fast onboarding, short ramping-up, manual list building, and highly segmented multichannel outreach allow the SalesNash team to bring appointments even for the toughest industries.
This team can be your best bet if you’re a SaaS, software development, recruitment, or healthcare business looking for high-quality lead gen services in 2024 — they’ve got unmatched experience in these sectors. SalesNash specializes in creating custom strategies for each client, which has helped them generate over a million leads and book 8,000+ appointments in just 6 years.
- Services & expertise: sales outsourcing, recruiting
- Industries: Information Technology, Medical, Business Services, Education
- Location: Ottawa, Canada
- Team size: 10+ experts
- Clients: Paymotion, Cielo Talent, Constant Content, Nectar Desk, StaffNash, Vola, DSQ Technology, Hubilo, CDS Global Cloud, Yodeck, Mecka, Gencove, Productive, LeFort Talent Group, Concordia University, Biovision Diagnostics, Logistaas, Nextmv, and others
One of the most sought-after lead generation firms in 2024, Sparklead works with companies of all sizes across various industries. They provide professional assistance with sales appointments and social selling.
With the first offering, you get meetings with potential clients, a pipeline of qualified leads, dedicated SDRs, and an extensive database for your own use. The other one involves professional brand growth on LinkedIn, regular posting, engagements with interested prospects, and an elevated LinkedIn profile to demonstrate your industry leadership.
As one of the best B2B lead generation companies in 2024, they don’t mind going the extra mile to meet set KPIs, aiming to build trust with their clients for effective and long-lasting cooperation. And this works: they’ve delivered two projects for each client on average.
- Services & expertise: sales outsourcing, marketing strategy, conversion optimization, email marketing
- Industries: Information Technology, Business Services, Consumer Products & Services, Energy & Natural Resources, Financial Services, Gaming, Hospitality & Leisure, Medical
- Location: Kyiv, Ukraine
- Team size: 10+ experts
- Clients: Gravitec, OpenTeleHealth, Ukrainian Association of Furniture Manufacturers, Panoptikum Collections, Atmosfera, Loovent, and others
Virtual Sales Ltd, or VSL, is a top lead generation services provider based in Horsham, the UK, and operates across the UK, Europe, the Middle East, Canada, and the USA. Since its launch in 2001, the firm has secured impressive growth for hundreds of businesses by establishing and building high-quality sales pipelines.
As the best lead generation company in 2024, VSL can provide you with highly skilled sales professionals dedicated to helping you drive sales and build revenue.
If you aren’t ready to sign a long-term contract, VSL might be what you’re looking for: they offer various monthly subscription packages to suit any budget, making this agency a high-quality business development option for a growing business.
- Services & expertise: sales outsourcing, call center services
- Industries: Information Technology, Financial Services, Advertising & Marketing, Business Services, Education, Legal, Media, Non-Profit, Retail, eCommerce
- Location: Horsham, United Kingdom
- Team size: 10+ experts
- Clients: Livingstone, Defaqto, Automated Intelligence, Legal Edge, EMH Technology, Truth in IT, Virtue Technologies, High Life Productions, Veho Solutions Ltd, Croner-i, beTravelwise, Amplifi Europe, Elastacloud, ITPS Ltd, Genesis, CURA, Media Services, and others
Conclusion
When choosing your perfect provider from top business lead generation services in 2024, make sure your potential provider has experience with businesses like yours. Also, pay attention to their approach to customer service and explore their case studies and independent reviews.
We hope our list of the best lead generation services in 2024 will help you find your ideal partner.
If you want to feature your lead generation company on this list, email us or submit a form in the Top Choices section. After a thorough assessment, we’ll decide whether it’s a valuable addition.
