Compare 10 remodeling marketing agency options for 2026, from design-build specialists to kitchen and bath PPC firms, with services and published pricing.
A remodeling marketing agency helps a kitchen, bath or whole-home remodeler win more of the right projects. The right projects matter more than the number of leads. A remodeler with two crews cannot take every call, and a $15,000 bathroom job and a $150,000 addition need very different marketing. Remodeling marketing also has a long sales cycle. Homeowners research for months, collect several bids and often wait for financing or a design meeting before they sign. An agency that only reports clicks will miss most of that. For a primer, see our guide to home remodeling marketing strategies covers the basics.
This list covers ten agencies that work with remodelers, from design-build specialists to PPC firms and local SEO shops. Every company was checked against its own website, and each entry uses only what the firm states publicly about its clients, services and pricing. Several of these firms publish real prices, which is unusual in this category, and we note them where they exist. For a wider view of search partners, see our roundup of SEO agencies for home services companies.
Remodeling Marketing Agencies At A Glance
Company
Headquarters
Best For
Core Services
Builder Funnel
Colorado Springs, CO
Design-build remodelers
UDMS framework, SEO, AIO, websites, paid ads, video
Contractor Growth Network
Charlotte, NC
$2M to $7M design-build remodelers
Strategy, websites, SEO and AI visibility
Home Remodeler SEO
Denver, CO
Remodelers and general contractors
SEO, GEO, local SEO, PPC, reputation
Comrade Digital Marketing
Chicago, IL
Kitchen, bath and whole-home remodelers
Local SEO, GEO, LSA, websites
Webrunner Media
US
$1M+ kitchen and bath remodelers
PPC, SEO, websites
Alpyne Strategy
Nashville, TN
Remodelers investing in brand
Strategy, video, PR, SEO and PPC
Funnel Boost Media
San Antonio, TX
Bath, kitchen and deck remodelers
SEO, PPC, web design
Built-Right Digital
US
Bath remodelers and home improvement
Google Ads, SEO, Meta ads, websites
LAIRE Digital
Charleston, SC
Renovators on HubSpot
Inbound, automation, SEO
Brandignity
Naples, FL
Remodelers
SEO, Google Ads
Best Remodeling Marketing Agencies In 2026
1. Builder Funnel — Remodeler-Only Agency With Its UDMS Growth Framework
Builder Funnel is a marketing agency in Colorado Springs, CO, that works only with builders and remodelers. It has more than 16 years in the field, has been an Inc. 5000 honoree three years in a row, and reports more than $250 million in client revenue.
Its main differentiator is the UDMS, or Ultimate Digital Marketing System. It starts from a simple formula: revenue equals traffic times conversion rate times close rate times average project size. The team sets a revenue goal and works backward through five pillars: attract, convert, nurture, close and measure. Channels are picked only after the strategy is set. The second differentiator is capacity planning. Builder Funnel runs a separate set of pillars for recruiting and keeping crews, on the view that more leads mean nothing if you cannot staff the work. Services include strategy, websites, paid ads, AI search optimization, SEO, video, social and email. Under the close pillar, it supports speed to lead, follow-up and scripts, while the selling stays with your team.
Builder Funnel suits design-build remodelers who have used several vendors and want one system tied to revenue. Pricing is quote-based.
Contractor Growth Network is a remodeling marketing agency in Charlotte, NC. Its typical clients are design-build remodeling firms with $2 million to $7 million in revenue. Services cover strategy, websites, SEO and AI visibility. Its average website project runs about $26,000, which the firm says reflects custom storytelling pages and featured project stories.
Its pricing is the clearest on this list. SEO is $3,150 per month for small markets of 30,000 to 100,000 people, $4,900 for markets of 100,000 to 700,000, and $6,400 for markets above 700,000. The tier is set by market size and competition, and content volume rises with each tier. SEO carries a 12-month commitment, then goes month to month. Websites start at $15,000, are paid over the first six months, and get a discount when bundled with SEO. Discovery is free and takes three weeks.
Contractor Growth Network suits established design-build remodelers who want to know the budget before the first call and are ready to commit to a full year of SEO work. Pricing: SEO $3,150 to $6,400 per month, websites from $15,000.
Home Remodeler SEO is a search marketing firm in Denver, CO, for remodelers and general contractors, with a focus on page-one rankings, local visibility and more calls each week. Services include SEO, generative engine optimization, local SEO for Google Maps, PPC, reputation management, social and email.
Its SEO process has four steps. It starts with a one-on-one strategy session that audits the site, directory listings, video, social and competitors. Then it implements page structure, content and backlinks, tracks calls, rankings and conversions, and reviews the data to keep what works. The second differentiator is its sales optimization work. Alongside marketing, it offers call tracking, conversion rate work and sales consulting, which helps a remodeler see whether leads are being lost on the phone. Its directory management and retargeting campaigns round out the program, and the firm also works with custom home builders and roofers.
Home Remodeler SEO suits remodelers who want a search-first partner with trade association ties. Pricing is quote-based.
Comrade Digital Marketing is a Chicago, IL, agency founded in 2008. It reports more than 130 remodeling clients and a team of over 100. It focuses on kitchen, bath and whole-home remodelers.
Its Revenue Engine bundles local SEO, organic SEO, AI search optimization, Google Ads, Local Services Ads, website and conversion work, reputation, social and email under one team. The plan is built around the remodeling sales cycle: response within 30 minutes, consultations booked in the first days, nurture over the following weeks. Its Growth Portal reports cost per booked consultation and cost per signed contract. Comrade also publishes pricing and terms. The full Revenue Engine starts at $4,000 per month, local SEO alone starts at $1,500 per month, and ad spend is billed separately. It states there are no long-term contracts and clients own their website and content.
Comrade suits kitchen, bath and whole-home remodelers who want a large team, AI search work and published terms. Pricing: Revenue Engine from $4,000 per month, local SEO from $1,500 per month.
5. Webrunner Media — Premier Partner Running Kitchen And Bath Remodeling Ads Since 2016
Webrunner Media is a Google Premier Partner that has worked with kitchen and exterior remodelers since 2016. It says it is best suited to established kitchen remodeling and design-build firms with more than $1 million in annual revenue. Services cover PPC, SEO, websites and branding. It expects PPC leads within the first few weeks and organic SEO results over six to 12 months.
Its approach pairs paid search on high-intent, transactional terms with SEO that builds authority on materials and styles. The firm says it runs more than 3,000 tests a year on ads, landing pages and conversion flows. It also has two less common services. Boomerang, its own automation platform, is built to manage long sales cycles. And it runs referral campaigns aimed at interior designers, since many high-ticket remodels start with a designer. Clients get a real-time dashboard covering marketing and sales performance.
Webrunner suits established kitchen and bath remodelers past the $1 million mark who want paid search at the center of their kitchen and bath marketing. Pricing is quote-based.
6. Alpyne Strategy — Tennessee Remodeling Media Partner For Video And Brand
Alpyne Strategy is a marketing agency in Nashville, TN, that serves remodelers, construction firms and other trades. Its remodeler program covers strategy, lead generation, content, social, email, SEO and PPC, with a dedicated account manager on each account. It also builds websites and runs sales enablement work so a remodeler’s sales team has the material it needs.
Video is its main differentiator. Alpyne produces corporate video, testimonials and interviews, and runs a podcast and video content studio. For a remodeler, that means project walk-throughs and client stories made by the same team that runs the ads. The second differentiator is PR. Its featured remodeling case study is Hermitage Kitchen Gallery, a Nashville kitchen showroom, where Alpyne handles the website, PR, email and social media. Another client, Summit Concrete, uses Alpyne for its website, social media, email newsletters and promotional videos. The agency also offers trade show video production and photography, which helps remodelers who exhibit at home shows.
Alpyne suits remodelers who want to build a recognizable brand with video and press, not just buy search traffic. Pricing is quote-based.
7. Funnel Boost Media — San Antonio Agency With Kitchen, Bath And Deck Remodeling Programs
Funnel Boost Media is a San Antonio, TX, agency founded in 2012. It offers SEO, PPC and web design to remodeling companies nationwide, and shows a 4.9 rating from 259 reviews.
Its first differentiator is how narrowly it splits the remodeling market. It runs dedicated programs for bathroom, kitchen, decks and patios, and flooring remodelers, so a deck builder is not handed the same plan as a bath company. It also lists countertops, cabinets and painting among its niches. Its case study for Cabinets By Collier reports a 282% increase in sessions. The second is its view of channel timing. It treats SEO as the slower, long-term channel and PPC as the faster one, and it manages the work end to end with check-ins scheduled around the client. It is also a Google Partner and Bing Ads accredited, and its consultation form takes company size into account, from micro firms to enterprises with more than 100 employees.
Funnel Boost suits bath, kitchen and deck remodelers who want a program built for their specific trade. Pricing is quote-based.
8. Built-Right Digital — Flat-Retainer Agency With Bathroom Remodeling Case Studies
Built-Right Digital is a home services marketing agency that works with bath remodelers, kitchen and bath companies, roofers and other trades. Services include Google Ads and Local Services Ads, local SEO, Meta ads, websites and AI search optimization.
Its pricing model is the main differentiator. It charges a flat monthly retainer instead of a percentage of ad spend. Published tiers run from Essentials at $1,199 per month to Launch at $2,099 for businesses up to $1 million, Scale at $4,199 for businesses up to $5 million, and Pro at $19,999 for larger firms. It also promises full client ownership of domains, site code and ad accounts. The second differentiator is its bathroom remodeling work. It publishes several bathroom remodeling case studies, including one with conversions up 425% and cost per lead down 43.7%. Higher tiers add Bing Ads, email and streaming TV and radio media buying.
Built-Right suits bath remodelers and home improvement companies that want a fixed monthly fee they can budget around. Pricing: $1,199 to $19,999 per month.
9. LAIRE Digital — HubSpot Diamond Partner Behind A 637% Remodeling MQL Lift
LAIRE Digital is an inbound marketing agency in Charleston, SC, with an office in Charlotte, NC. It is a HubSpot Diamond partner, and its construction practice works with custom builders and remodelers. Services include inbound content, SEO, email, websites and marketing automation.
For remodelers, its proof point is specific. LAIRE reports a 637% increase in marketing-qualified leads for a home remodeling client that started small and moved to a full inbound strategy after six months. The firm says that client’s revenue more than quadrupled. The second differentiator is how it uses HubSpot. LAIRE builds sites on the HubSpot CMS and sets up automation, so estimate requests, design consultations and follow-up emails run in one place. That fits the long gap between a remodeling inquiry and a signed contract. Its construction FAQ notes that a typical website converts around 2% of visitors, which is why LAIRE leans on nurture rather than one-visit conversion. It also publishes the Marketing Mixtape, a bi-weekly newsletter on its methods.
LAIRE suits renovators who want to nurture leads over months with content and automation, and who use HubSpot or plan to. Pricing is quote-based.
10. Brandignity — Naples Agency With A Remodeling SEO And Google Ads Program
Brandignity is a digital marketing agency in Naples, FL. Its founder has close to 20 years in digital marketing, and the firm describes itself as AI-driven. Its remodeling and renovation program covers SEO, local SEO, Google Ads, social, content, email and portfolio-focused web design. Content work includes cost guides, permit and HOA FAQs and financing pages, which answer the questions homeowners ask before they request an estimate.
Its SEO is built around project types and cities, with service-area pages and before-and-after case studies. Google Ads run on Search and Performance Max and are limited to the ZIP codes you serve, which keeps spend inside your actual work area. The second differentiator is measurement. Brandignity connects analytics, call tracking and the CRM so results are reported in consultations and signed contracts, and it runs email sequences for estimate follow-ups and post-project review requests on Google, Houzz and Yelp.
Brandignity suits remodelers who want search, ads and review requests focused on their own service area, with reporting tied to signed jobs. Pricing is quote-based.
How To Choose A Remodeling Marketing Agency
Does It Market By Project Type?
A kitchen remodel, a bath conversion and a deck build attract different buyers at different budgets. Ask whether the agency builds separate pages, ads and offers for each project type you sell. Funnel Boost Media and Brandignity both organize work this way.
How Does It Handle A Long Sales Cycle?
Remodeling clients often take weeks or months to sign. Ask what happens after the first inquiry: email nurture, financing prompts, case studies, follow-up after the estimate. LAIRE Digital and Webrunner Media both describe automation built for long cycles, and Comrade lays out a timeline from first response to decision.
Will It Report On Signed Contracts?
Leads are the start, not the result. Ask the agency to report cost per booked consultation and cost per signed contract, which requires access to your CRM or job tracking.
Can It Filter For Lead Quality Over Volume?
A remodeler with limited crew capacity needs fewer, better leads. Ask how the agency screens out small or out-of-area jobs, through ZIP code targeting, budget questions on forms or project-type pages. Builder Funnel’s model starts from capacity, which is a useful way to frame this conversation.
What Are The Contract Terms?
Terms vary widely. Contractor Growth Network asks for a 12-month SEO commitment, Comrade states no long-term contracts, and Built-Right charges a flat retainer. Ask about minimum term, notice period, and who owns the website, content and ad accounts if you leave.
How Does It Handle Reviews And Reputation?
Homeowners read reviews before they invite a remodeler into their house. Ask whether review requests are built into the process after each project. For dedicated help, see our guide to {Lrep}.
Frequently Asked Questions
What Does A Remodeling Marketing Agency Do?
It brings in qualified remodeling leads and helps turn them into signed projects. Work usually covers the website, local SEO, paid search, reviews and follow-up email. Some agencies also help with sales process and lead handling.
How Much Does Remodeling Marketing Cost?
Several agencies on this list publish prices. Contractor Growth Network charges $3,150 to $6,400 per month for SEO, Comrade starts at $4,000 per month for its full program, and Built-Right runs from $1,199 to $19,999 per month. The rest quote per project. Ad spend is often separate.
Is SEO Or PPC Better For Remodeler Marketing?
PPC can produce leads quickly, while SEO builds over months. Most agencies on this list run both.
Should A Kitchen And Bath Company Hire A Kitchen And Bath Marketing Agency?
It helps when the agency already knows your projects. Webrunner Media, Funnel Boost Media and Comrade all name kitchen and bath work directly. Ask any agency for examples from your project type.
Conclusion
Design-build remodelers who want one system tied to revenue should start with Builder Funnel or Contractor Growth Network. Kitchen and bath companies focused on paid search should look at Webrunner Media, Comrade Digital Marketing or Funnel Boost Media. Remodelers who want a fixed budget can compare the published prices from Contractor Growth Network, Comrade and Built-Right Digital. Home Remodeler SEO and Brandignity fit firms that want a search-focused partner. Alpyne Strategy is the pick for brand and video, and LAIRE Digital fits renovators who want HubSpot automation to carry leads through a long sales cycle.
