Cheltenham has a deeper SEO bench than its size suggests, with a 150-person search agency on Royal Crescent, long-running B2B specialists and several independent consultants within a mile of the Promenade.
To build this list of the top SEO agencies in Cheltenham, we checked each firm’s own contact and about pages for a real street address in Cheltenham or nearby Gloucestershire, looked for a live website with work, articles or case studies from 2025 or 2026, and confirmed that search engine optimisation is a genuine core service. We left out national agencies that only run a Cheltenham landing page, directories and marketplaces, firms whose own sites we could not verify, and agencies with no sign of recent activity. Anyone looking for an SEO agency Cheltenham businesses can visit in person should find that every firm below has a local base.
Each entry covers where the firm is based, how it approaches SEO, the clients and results it publishes, any pricing it shows, and the kind of business it suits best.
| Agency | Base | Best For | Core Services |
|---|---|---|---|
| Click Intelligence | Royal Crescent, Cheltenham | Large ecommerce and multi-market brands | SEO, link building, digital PR, PPC |
| Angelfish Marketing | Ambrose Street, Cheltenham | B2B and SaaS lead generation | B2B SEO, AEO, content, HubSpot |
| Fibre Marketing | Rodney Road, Cheltenham | Brands wanting SEO with outreach | SEO, AI optimisation, outreach, PPC |
| Wagada | Eagle Tower, Montpellier Drive, Cheltenham | SMEs and charities wanting integrated marketing | SEO, Google Ads, HubSpot, social, PR |
| Cotswold Web | Clarence Street, Cheltenham | Ecommerce and SMEs wanting set packages | Web design, SEO packages, PPC |
| COBA (formerly Search Station) | Shurdington, Cheltenham | Local firms wanting SEO with video and content | SEO, content, video, PPC, web |
| Ready Steady Go SEO | Ormond Place, Cheltenham | Small B2B firms buying SEO by the task | Technical, on-page and local SEO |
Click Intelligence occupies the second and third floors of 4 Royal Crescent in central Cheltenham, with its registered office in London. Simon Brisk and James Owen founded the business in 2013, and it says it has grown from two people to more than 150.
SEO sits at the centre of the offer, covering managed campaigns, enterprise and international SEO, AI search and GEO, technical audits, link building and digital PR. Paid search, paid social and content writing are also available, and it runs white-label services for other agencies. Each SEO client gets a dedicated account manager, and the agency reports that 97% of clients stay with it.
Named clients include eBay, Gumtree, Smyths Toys, Ebuyer, Pearson and Crowne Plaza. Recent case studies report a 133% rise in organic revenue for Trade Door Handles and a 1,000% rise in top-ten keyword visibility for Finest Van. The agency is a Netty Awards winner and has 2026 finalist places at the UK, European and US Search Awards. Pricing is not shown on its Cheltenham page. It suits ecommerce and multi-market brands that need a large in-house team for SEO and links.
Angelfish Marketing is based at Dodo Works, 7 Ambrose Street, close to Cheltenham’s town centre. Its three founders, Rich Stephens, Sophie Zadeh and Lisa Boughton, have run the business since 2011, and the team page profiles eight people, including staff who joined in 2025.
The agency focuses on B2B demand. Services include SEO with AI SEO, technical SEO and link building, answer engine optimisation (AEO), a hybrid AI content service, Google and LinkedIn Ads, and HubSpot onboarding and consulting. It publishes a B2B SaaS SEO strategy resource and offers SEO and PPC ROI calculators.
Its case studies report eleven times the organic visitors and a 72% rise in sales-qualified leads for a research company over four months. The blog is one of the most active in the county, with fortnightly AI and SEO trend updates through October 2026. Pricing is not published, though a free SEO audit is offered. It suits B2B and SaaS firms that judge SEO on qualified leads.
Fibre Marketing is based on Rodney Road in central Cheltenham. Founder Adam set up the agency in 2014 and still heads SEO and AI optimisation strategy, and the team page lists nine people across SEO, outreach and paid media.
Organic visibility is the main offer: traditional SEO, generative AI optimisation, AI content strategy and ChatGPT optimisation, with PPC on Google, Meta, LinkedIn and Microsoft alongside. A dedicated outreach team of three handles link building and authority work, which is less common for an agency of this size.
Fibre won a Global Search Award in 2021 and is a Google Partner. Client testimonials come from Bidfood, which has worked with the agency since 2017, Informi, where Fibre has grown traffic year on year since the site launched, and the home care provider Helping Hands, whose head of SEO credits it with local and national campaigns. Pricing is not published. It suits established brands that want SEO driven by sustained outreach rather than one-off fixes.
Wagada runs its Cheltenham office from Eagle Tower on Montpellier Drive, one of three UK offices alongside London and St Albans. The team page lists 27 specialists, and the agency is a member of the Cheltenham Chamber of Commerce and partners with Cheltenham BID on monthly in-person training sessions.
Services span SEO, AI optimisation (AEO and GEO), Google Ads, content marketing, digital PR, social media, web design and HubSpot management. The agency also runs free SEO webinars and training, which is useful for in-house teams that want to learn as well as outsource.
Named clients include Best Western, Canon, Britvic, Churchill Group and B&M Care Homes, with Acorn Business Finance as a local Cheltenham client. Its awards page lists a 2021 UK Search Awards win for Best Low Budget Campaign (SEO) and finalist places for Best Small SEO Agency in 2021 and 2023. Wagada also supports the Cheltenham charity National Star. Pricing is not published. It suits SMEs and charities that want SEO as part of a wider marketing plan with training included.
Cotswold Web is based at Clarendon House, 42 Clarence Street, in central Cheltenham, and was established in 2008. It started as a web design studio and now runs SEO and AEO, PPC, email marketing and Google product feed management alongside its builds.
Its SEO packages cover keyword and competitor research, work on keywords a site already ranks for, content planning and creation, internal linking, full audits, conversion rate optimisation and monthly reporting through Google Analytics and Search Console. Pricing is published: Business at £425 a month, Pro at £850 and Enterprise at £1,275, with hours ranging from 7 to 28 a month. Campaigns start on a three-month term with no long-term contract.
The studio reports more than 725 completed projects, £80m processed through its ecommerce sites and a 99% client retention rate. Portfolio clients include Arctic Trucks Polar, The Environment Partnership, ISIC, Spetchley Park Estate and The George Inn. The blog carried new SEO guidance in March 2025. It suits ecommerce businesses and SMEs that want transparent monthly SEO packages from the team that built the site.
COBA is the new trading name of Search Station Digital Limited, with its registered address at Oak Farm, Chargrove Lane in Shurdington, on the southern edge of Cheltenham. The team and client work carried over from Search Station, and the site shows a team of nine.
SEO is described as the agency’s speciality, delivered alongside video storytelling, content creation, social media, email marketing, Google Ads, web design, branding and photography. That mix suits businesses that want search content and video produced by the same team.
Testimonials come from PRB Systems, Lake & Co Flooring, Ruya Recruitment, Gravity Office Interiors and P1 Plasterers 1 Stop Shop. The agency reports £67m in tracked client revenue over the past year and says its longest-serving client has been with it for six years, though it does not break these figures down by campaign. Pricing is not published. It suits local trades and service firms around Cheltenham that want SEO backed by video and content.
Ready Steady Go SEO is run by Guy Willett from Frogmore House, 6 Ormond Place, in central Cheltenham. He ran SEO for his own companies before going freelance and has worked with SMEs since 2016. The site says he has served more than 220 organisations across the UK and three continents.
Services cover keyword research, page and content optimisation, local SEO, backlink research, technical SEO, conversion rate optimisation and reputation management, with PPC and AI search work also offered. Case studies include Hunters Estate Agents in Hereford, Service Pump in Wigan and Clements Plant & Access Hire in Coventry.
The pricing model is unusual: individual SEO packages cost £340 plus VAT each, covering a single task such as a technical audit or local SEO, with no contract or retainer. That price applies to sites of roughly 15 to 20 pages, with larger and ecommerce sites quoted separately. Clutch reviewers praise his responsiveness, though one notes a sole operator has limited capacity. It suits small B2B firms that want to buy specific SEO tasks without a monthly commitment.
Plenty of national firms publish a Cheltenham page without an office in the town. Before shortlisting an SEO company Cheltenham businesses can meet, check the contact page for a street address and look up the registered company. Every firm above has a local base, from Click Intelligence on Royal Crescent to Wagada at Eagle Tower and Angelfish on Ambrose Street.
Search-focused firms such as Click Intelligence, Fibre Marketing and Ready Steady Go SEO concentrate on rankings, links and technical work. Wagada and COBA combine SEO with social, PR and video, while Cotswold Web suits businesses that also need the website rebuilt. Angelfish sits in between, with SEO tied closely to B2B lead generation and HubSpot. Decide which you need before you brief an SEO agency Cheltenham firms recommend, so proposals are comparable.
As a typical UK market range, local SEO retainers run from about £300 to £1,000 a month, SME campaigns from £1,000 to £3,000, and competitive ecommerce or national programmes from £3,000 upwards. Published prices on this list include Ready Steady Go SEO at £340 per package and Cotswold Web from £425 to £1,275 a month.
Ask for case studies with a named client, a metric and a timeframe. Among the SEO agencies in Cheltenham listed here, Click Intelligence’s results for Trade Door Handles and Finest Van and Angelfish’s research company case study give specific figures. Where testimonials have no numbers, ask to speak to the client directly.
Most SEO programmes need three to twelve months to show meaningful growth, so be cautious of fast ranking guarantees. Terms vary on this list: Cotswold Web starts with a three-month term and no long contract, and Ready Steady Go SEO sells single packages with no retainer. Agree the KPIs, reporting frequency and notice period in writing before work begins.
Large ecommerce and multi-market brands should start with Click Intelligence, which has the biggest team and award record in the town. B2B and SaaS firms that measure SEO by pipeline will find Angelfish Marketing the closest fit, and brands that need sustained link building should look at Fibre Marketing’s outreach team. Wagada suits SMEs and charities wanting integrated marketing with training, Cotswold Web suits ecommerce firms that want fixed monthly packages, COBA suits local firms that want SEO alongside video, and Ready Steady Go SEO suits small businesses buying SEO one task at a time.
Before you sign with any SEO agency Cheltenham has to offer, check five things: a real local address, named case studies with figures and dates, who will actually do the work each month, clear pricing and notice periods, and the specific KPIs the agency will report against.