Birmingham has one of the deepest agency scenes outside London, and paid search is a big part of it. The Jewellery Quarter, Digbeth and the Brindley Place and Colmore business districts are home to dozens of firms that run Google Ads, Microsoft Advertising and paid social for clients across the West Midlands and beyond.
That also makes it a hard market to shortlist. Plenty of Manchester and London firms publish “PPC agency Birmingham” landing pages without a desk in the city. To build this list of the top PPC agencies in Birmingham, we checked each firm against its own website for a Birmingham address, an active paid search service and current client work. Every agency below lists a real office in the city or its suburbs.
The list mixes Google Premier Partners with large teams, mid-sized full-service shops and smaller specialists that publish their fees. If you are comparing a Google Ads agency in Birmingham for a first campaign or a seven-figure account, start with the table and then read the profiles that match your budget.
| Company | Base | Best For |
|---|---|---|
| RiseUp | Alpha Tower, city center | Ecommerce and consumer brands with large budgets |
| Bowler Hat | The Custard Factory, Digbeth | SMEs wanting Google Ads alongside SEO |
| Get-Found | Steamhouse, Cardigan Street | Ecommerce, healthcare and SaaS on rolling contracts |
| Opace | Brindley Place | Businesses that want published fees up front |
| Republic Marketing | Spacemade, Brindley Place | Start-ups and SMEs using Shopify or Klaviyo |
| Catalyst Marketing Agency | Assay Studios, Newhall Street | B2B firms running HubSpot |
| Siren Search | Spaces Crossway, Great Charles Street | Long-running local campaigns and AdWords training |
| Pull The Pin | Assay Studios, Jewellery Quarter | UK B2B mid-market companies |
| Odyssey New Media | The Old Bus Garage, Selly Oak | Small businesses needing web and PPC together |
| Digital Glue | 10 Brindley Place | Tech companies and SaaS |
RiseUp runs its four specialist teams from a head office in Alpha Tower, right in the city centre, with further offices in Worcester, Manchester and London. The business trades as RiseUp but is registered as Global Search Marketing Ltd, a name some longer-standing Birmingham clients will recognize.
Paid search is a core service, which the agency describes as ROAS-led work across Google and Bing. It holds Google Premier Partner status and is also a Meta, Microsoft Ads, TikTok, Shopify and Klaviyo partner, so it can run search, shopping and paid social under one roof. Named clients include Levi’s, Pharmacy2U, Micro Scooters, Informa Connect and Aston Villa FC.
RiseUp suits ecommerce and consumer brands with meaningful monthly spend that want one team handling feeds, search and social. It offers a free 30-minute growth audit before any commitment.
Bowler Hat works from 112 Zellig at The Custard Factory on Gibb Street in Digbeth. Its team includes Marcus Miller, who has around 30 years in digital marketing, and the agency describes itself as a Google Premier Partner.
Its Google Ads management uses automated bidding and machine learning tools, and it sits alongside SEO, web design and content in the same team. That makes Bowler Hat a sensible pick for small and medium-sized businesses that want paid and organic search planned together rather than by two separate suppliers.
Digbeth is one of the city’s creative hubs, and the Custard Factory location puts Bowler Hat a short walk from Moor Street and New Street stations. For local businesses that like to meet in person to review search terms, budgets and landing page tests, that easy access is a practical plus.
Get-Found was founded in 2019 and has its head office at Steamhouse on Cardigan Street with a second office in Canary Wharf. It is a Google Premier Partner, a status Google reserves for the top 3% of partner agencies, and also a Meta, Microsoft and Shopify partner.
The team runs Google Ads, Microsoft Advertising and Meta Ads, with sector experience in ecommerce, professional services, healthcare including dental, SaaS and hospitality. Contracts roll monthly with no lock-in, and the agency offers a free 30-minute strategy call or audit. It is a good fit for growing businesses that want senior PPC skills without a long commitment.
Opace is a digital agency at 11 Brindley Place with more than 15 years in business. It is a certified Google Ads Partner and covers Google Ads, Google Shopping, Microsoft Advertising, YouTube and paid social.
What sets Opace apart is how open it is about pricing. Its PPC page lists a minimum management fee of £550 a month, a 12.5% fee for budgets above £4,400 a month and a suggested minimum ad budget of £1,000 a month, with most clients spending between £3,000 and £20,000. Contracts run on 30 days’ notice. That transparency makes it easy to budget, and it suits B2B, industrial and professional services firms in particular.
Republic Marketing is headquartered at Spacemade, 10 Brindley Place, and also lists a London address on Red Lion Street. It is a Google Ads Partner and holds partner status with Meta, Shopify, Klaviyo and ActiveCampaign, as well as Cyber Essentials certification.
The agency pitches PPC as a way to capture existing demand and pairs it with email, paid social and conversion work. Its case studies cover legal, supplements, fitness and wellness brands, which makes it a natural option for start-ups and SMEs, especially those selling on Shopify.
Because Republic also holds Klaviyo and ActiveCampaign partner status, it can connect paid search traffic to email flows and retention campaigns. That is useful for online retailers whose margins depend on repeat orders as much as on first purchases from Google Shopping.
Catalyst Marketing Agency is based at Assay Studios, 141 Newhall Street, in the Jewellery Quarter, with further offices in Brixton and Dubai. It is a HubSpot Diamond Agency Partner, and PPC sits within its search marketing service, with the team holding Google Ads certifications.
Catalyst is strongest for B2B companies that want paid search tied into CRM data and lead nurturing. Its case studies include an education start-up, a public sector software provider, a national charity and an access management company. If HubSpot is your system of record, the reporting loop between ad spend and pipeline is a real advantage.
Siren Search has been running digital campaigns since 2004 and lists its Birmingham office at Spaces Crossway, 156 Great Charles Street Queensway. It also has addresses in London and Downtown Dubai.
Services include Google PPC management and paid social on Facebook and Instagram, plus in-house AdWords training for teams that want to bring some of the work back inside. Its client logos range from retailers and food brands to local councils and professional bodies. Siren is a good match for organizations that want a long-established supplier and some knowledge transfer.
Pull The Pin works from Unit G06 at Assay Studios on Newhall Street, with a second office on Whitechapel High Street in London. Its focus is the UK B2B mid-market, and its paid media work sits alongside CRM, websites and content.
Case studies include FLAGS Software, MAN Commercial Protection and Ingeus, and one campaign cut cost per click by 51%. The agency is open about fees: monthly retainers usually start around £4,000 and there is no 12-month lock-in. Pull The Pin suits manufacturers, software firms and professional services companies that need PPC as part of a wider demand generation program.
Odyssey New Media has been trading since 2010 from Office 0009 at The Old Bus Garage on Harborne Lane in Selly Oak. It shows a Google Partners badge and runs pay-per-click campaigns aimed at qualified traffic and return on ad spend.
The agency also builds websites and handles SEO, so it fits small businesses that want one local team to build a site and then drive paid traffic to it. Recent clients include Empress Skin, Arcade Mania and Mint Technology.
Its Selly Oak base, away from the city center, suits local service businesses, retailers and trades that are just starting with paid search and want a hands-on team they can visit easily.
Digital Glue is a Birmingham agency that has marked ten years in business and works from 10X by Spacemade at 10 Brindley Place. It focuses on technology businesses, with PPC campaigns built around sales and return on investment rather than raw traffic.
It is a Google Partner and a member of the Greater Birmingham Chambers of Commerce. SaaS firms and B2B tech companies that want an agency familiar with long sales cycles and trial or demo conversions should put Digital Glue on the shortlist.
Many agencies rank for Birmingham searches with location pages but no local team. Check the contact page for a street address and postcode, and ask where your account manager sits. A local office makes quarterly reviews and workshops easier, and it often means better knowledge of West Midlands competition.
Google Partner status means the agency meets spend and certification thresholds. Premier Partner is the top tier, held by a small share of agencies. It is a useful signal but not a guarantee, so ask who will actually manage your account and what their experience is.
Birmingham agencies usually charge a flat monthly fee, a percentage of ad spend or a mix of both. Opace and Pull The Pin publish their ranges; most others quote after an audit. Ask for the minimum fee, any setup charge and the notice period before you sign.
You should own the Google Ads account and see live reporting. Ask how often they report, which metrics they track, and whether they can connect conversions to revenue or CRM data rather than stopping at clicks and leads.
If your buyers are on Microsoft Bing, LinkedIn or Meta as well as Google, pick an agency that runs those channels in house. For ecommerce, check Google Shopping and Performance Max experience, and look at our social media and paid ads hub for paid social specialists.
Expect management fees from around £500 a month for small accounts, with percentage-based fees of 10% to 15% common for larger budgets. Retainers for B2B programs that include strategy, landing pages and reporting can start near £4,000 a month.
In practice they overlap. A Google Ads agency in Birmingham focuses on Google search, shopping and YouTube, while a PPC agency usually also covers Microsoft Advertising and paid social. Most firms on this list do both.
It can help, because keyword and conversion data flow both ways. If you want to compare organic specialists, see our list of the top SEO companies in Birmingham.
Ads can drive traffic on day one, but most agencies need four to twelve weeks of data to settle bidding, test copy and cut waste. Judge results on cost per acquisition and revenue over a full quarter.
Birmingham gives you real choice in paid search, from Premier Partners such as RiseUp, Bowler Hat and Get-Found to transparent, fee-published shops like Opace and B2B specialists like Pull The Pin and Catalyst. Start with two or three firms that match your sector and budget, ask each for an account audit, and compare the plans they propose.
If you are weighing agencies in other cities, compare this list with our guides to the top PPC agencies in London and the top PPC agencies in Manchester.