Meta description: Looking for a PPC agency London brands rate? We compare 9 verified London paid search agencies, with addresses, Google Partner status, results and pricing.
London has the deepest paid media market in the UK. The capital is home to the global headquarters of several of the largest performance agencies, plus a long tail of independent specialists in Clerkenwell, Shoreditch, King’s Cross and the City. That choice helps buyers, but plenty of firms elsewhere run “London PPC” landing pages with no desk in the city, and London auction costs make a weak account manager expensive.
To build this list of the top PPC agencies in London, we checked every firm against its own contact and about pages. Each one has a London office address on its own site, a live website with current activity, and paid search (Google Ads, Microsoft Ads or paid social) as a core service rather than an add-on. We noted Google Partner and Premier Partner status where the agency displays it, excluded firms working mainly in gambling, adult or crypto niches, and left out any claim we could not confirm.
Each entry covers where the agency is based, what it does and who it suits, plus verified details such as founding year, team size, named clients, awards and published pricing where the agency shares them.
London PPC Agencies At A Glance
Agency
Base
Best For
Core Services
Brainlabs
White Collar Factory, EC1Y
Global brands with large budgets
Paid search, paid social, programmatic, analytics
Croud
The Bard Building, Curtain Road, EC2A
Multi-market brands wanting a hybrid model
Paid search, paid social, media planning, SEO
Stellar Search
Moor Place, Fore Street Avenue, EC2Y
Ecommerce and consumer brands
Paid search, paid social, Amazon Ads, SEO
Found
Johnson Building, Hatton Garden, EC1N
Retail and hospitality brands
PPC, paid social, programmatic, SEO
AccuraCast
Camley Street, King’s Cross, N1C
International and multilingual campaigns
Paid search, programmatic, SEO, analytics
Hallam
Pancras Square, King’s Cross, N1C
B2B technology and services firms
PPC, paid social, programmatic, SEO
PPC Geeks
King’s Road, Chelsea, SW10
SMEs and Shopify retailers
Google Ads, Shopping, paid social, Amazon
The Good Marketer
Whitechapel Road, E1
SMEs wanting published pricing
Google Ads, Shopping, Microsoft Ads, Meta Ads
Maple Forest
China Works, Black Prince Road, SE1
Small ecommerce and service firms
Google Ads, paid social, video and display
Best PPC Agency Options In London
1. Brainlabs — Data-Led Paid Media At Global Scale From White Collar Factory
Brainlabs was founded in London in 2012 by Dan Gilbert, a former Google employee who is still founder and chief executive. Its EMEA office is at White Collar Factory, EC1Y 8AF, near Old Street, and the business has grown from two people to more than 1,000 staff across offices in Europe, North and South America and Asia Pacific.
Paid search is one of its core services, alongside paid social, programmatic, data, analytics and creative. It plans and optimises media against revenue rather than clicks, and describes its methods as the product of more than a decade of experiments. Brainlabs says it is a premier partner of the major advertising platforms, including Google.
Client logos on its site include Netflix, Hilton, Microsoft, AT&T, Klaviyo and Polaroid. Adweek has named Brainlabs its Breakthrough Agency of the Year, and Ad Age has recognised the agency several times. Pricing is quote-based and the agency is geared to large budgets. It is the right fit for global brands and well-funded scale-ups that want a structured, data-heavy team running search across many markets.
2. Croud — Hybrid In-House And On-Demand Search Model From Shoreditch
Croud was founded in 2011 by Luke Smith, a former Google employee who is chief executive, and Ben Knight, a former head of search. Its London office is in The Bard Building, 20 Curtain Road, EC2A 3NG, and it also has offices in Shrewsbury, New York, Atlanta and Dubai.
The agency began in search performance and still treats paid search as part of its core, now within a wider media offer that includes paid social, AI-led media planning and SEO. Its model is unusual. Alongside more than 600 in-house staff, it runs an on-demand network of around 2,900 marketing specialists, known as Croudies, who can be added to accounts for specific markets or skills. In 2013 it was recognised as Google’s fastest-growing search agency in the UK, and in 2019 it became a Google Marketing Platform reseller.
Named clients include IWG, MPB, Thorne, Timberland and Duke Cannon. Croud was named Independent Media Agency of the Year at Campaign Global 2025 and Performance Agency of the Year by Campaign in 2021, and has appeared on The Sunday Times Best Places to Work list. Pricing is quote-based. It suits brands running paid search across several countries that need specialist capacity without hiring it.
3. Stellar Search — Google Premier Partner For Consumer Brands In The City
Stellar Search launched in 2008 and is led by founder and chief executive Stelios Pardalakis. The agency works from Moor Place, 1 Fore Street Avenue, EC2Y 9DT, near Moorgate, and lists a team of 39 people.
Paid search is the first service it lists, built around Google Ads, Search Ads 360 and Marin Software, with paid social, Amazon Ads and SEO alongside. It also runs multilingual PPC for brands selling into Europe. Stellar holds Google Premier Partner status and carries Meta Business Partner, Amazon Ads Partner and Shopify Partner badges.
Its client list is strong in consumer and luxury retail: Hotel Chocolat, Bloom & Wild, Pip & Nut, Moss Bros, NARS, Farewill and The Ivy all appear on its site. Published results include a major fashion retailer whose Google Ads revenue rose 37% and return on ad spend rose 44% in three months, and Hotel Chocolat, where revenue grew 18% year on year while brand search spend was reduced. Stellar won Campaign’s Best Places to Work award in 2023, 2024 and 2025 and lists UK Paid Media Awards and Performance Marketing Awards recognition. Pricing is quote-based. It is a strong match for ecommerce and direct-to-consumer brands that want a senior paid search team without the overhead of a network agency.
4. Found — Award-Winning PPC For Retail And Hospitality From Hatton Garden
Found is based in the Johnson Building, 77 Hatton Garden, EC1N 8JS, in Clerkenwell. It is part of Tomorrow Group, which also owns data and AI consultancy Braidr, and holds Google Premier Partner status.
Its paid media practice covers PPC, PPC consultancy, paid social, Meta advertising and programmatic, with a dedicated hospitality PPC service and SEO alongside. That hospitality focus shows in its client list, which includes Ennismore, Clermont Hotel Group, Estelle Manor and Vita Student, next to retailers such as Toolstation, Puma, Peacocks, Bonmarché and ManyPets.
The agency publishes a Toolstation case study that reports a 40% year-on-year uplift and a 10% gain against target return on ad spend over a short timeframe. Found was named Standout PPC Agency of the Year at the UK Digital Excellence Awards 2026, was a finalist in two categories at the UK Search Awards 2026, and is listed as a Recommended Agency by The Drum. Pricing is quote-based. It suits retailers, hotel groups and student accommodation brands that need paid search and paid social planned together.
5. AccuraCast — International And Multilingual Paid Search From King’s Cross
AccuraCast works from Unit 6, 102 Camley Street, King’s Cross, N1C 4PF, and says it has more than 20 years of experience in search and performance marketing. Its site runs in English, German, French and Spanish, which reflects its focus on clients operating in several countries.
Paid search management is a core service, alongside performance and programmatic advertising “in all major languages”, SEO, social media, analytics and answer engine optimisation for AI search. The agency says it has run expansion campaigns in more than 100 markets, and it displays a Google Partner badge.
Named clients include American Express, Vodafone, PwC, npower, Oxford University Press, Hargreaves Lansdown and Club Med. Published case studies report a 74% boost in metasearch revenue for Club Med through Google Hotel Center and Tripadvisor, and 12.2 times cost efficiency for law firm Taylor Wessing when promoting its AI legal services. Pricing is quote-based. It is best for brands that need one London agency to run paid search across several languages and regions.
6. Hallam — Employee-Owned B Corp With A King’s Cross Office
Hallam has been working with clients since 1999. Its main office is in Nottingham, and its London office is in The Gridiron Building, 1 Pancras Square, N1C 4AG, next to King’s Cross station. The agency is 100% employee owned and B Corp certified.
Paid media is one of its core practices, covering PPC, paid social and programmatic advertising, alongside SEO, content, digital PR and web. Its site shows a Google Premier Partner badge dated 2024, so ask the agency to confirm its current Google status. Its work leans towards B2B, especially technology and professional services, with published work for Workbooks, eyko and cyber security firm CovertSwarm, and logos for Hitachi Solutions and Version 1 also shown.
Pricing is quote-based. It suits B2B technology and services companies that want paid search planned alongside content and organic search, and that value an agency run by its own staff. Buyers who want most meetings in person should confirm which team members are based in London, as much of the agency sits in Nottingham.
7. PPC Geeks — Google Ads Premier Partner For SMEs And Shopify Brands With A Chelsea Office
PPC Geeks Ltd (company number 11506925) lists a London office at Unit 1, 24 The Plaza, 535 King’s Road, Chelsea, SW10 0SZ, with further offices in Liverpool, Knutsford and Kendal. It is a paid media specialist and describes itself as a Google Ads Premier Partner for 2026.
The service list is broad on the paid side: Google Ads, Microsoft Ads, Meta, LinkedIn, TikTok, YouTube and Amazon, plus Google Shopping, Merchant Center and feed optimisation, landing pages and a dedicated Shopify PPC service. It also offers a free Google Ads audit, though it says not every business qualifies.
Published results are specific. PPC Geeks reports a 65% revenue increase over six months for IT Bay, a 33% rise in conversion rate for Books2Door and a 921% increase in click-through rate for Just Go. Other named clients include Whisky Online and Sky Park Secure. It is best for SMEs and online retailers that want a specialist Google Ads team with plenty of reviews to check.
8. The Good Marketer — Published Monthly Packages From £845 In Whitechapel
The Good Marketer was founded in 2017 and works from 20-30 Whitechapel Road, E1 1EW. It says the office is open to visitors on Mondays and Wednesdays with advance notice, and its team includes Tom Welbourne, Tess Luke and Rafael Calabuig.
Its PPC services cover Google Search, Google Shopping, international PPC, display and Microsoft Ads, with Meta advertising alongside. The main draw is price transparency. Four monthly packages are published, covering strategy, campaign set-up, copywriting and optimisation, all excluding ad spend and VAT: Starter at £845 a month for 13 hours, Advanced at £1,625 for 25 hours, Elite at £2,600 for 40 hours and Ultimate at £4,225 for 65 hours. Higher tiers move from fortnightly to weekly meetings, and the packages run on a six-month term.
Published case studies include ARAMIC Fragrance, which it says scaled to £3.5m in revenue in six months, a 125% uplift in purchases for Regtransfers and a 24% increase in Meta ads return on ad spend for The Chocolate Gift Company. It suits small and mid-sized ecommerce brands that want to know what they will pay, and how many hours they get, before the first call.
9. Maple Forest — Google Ads And Paid Social For Small Businesses From China Works In Vauxhall
Maple Forest Marketing works from China Works, 100 Black Prince Road, SE1 7SJ, near Vauxhall, and says it has been delivering paid advertising for clients since 2009. It is a small specialist, and clients describe working directly with a couple of named experts rather than a large account team.
The core offer is Google Ads, including Search, Performance Max, Demand Gen and Shopping campaigns, with paid social on Facebook, Instagram, TikTok and LinkedIn, YouTube and display, and ecommerce advertising for Shopify, WooCommerce, Wix and Squarespace stores. New clients start with a free audit, and the agency offers flexible agreements rather than long lock-in terms.
Named clients include SovTech, London Art Collective, EcoLiving and the charity COTS. Maple Forest does not publish pricing or case study figures, so ask for numbers from accounts in your sector before you sign. It suits small ecommerce stores and local service businesses that want a compact London PPC agency and direct access to the people running their account.
How To Choose A PPC Agency In London
Are They Actually Based In London?
Many results for “PPC London” come from agencies in other regions or abroad that have built a city page to rank. If face-to-face meetings matter, check the contact page for a street address and postcode, look the company up on Companies House, and ask which of your account team sit in the London office. Every agency in this guide lists a London address on its own site, though some, such as Hallam and PPC Geeks, have their main teams elsewhere.
Do You Need A Specialist Or A Full-Service Agency?
Paid media specialists such as Stellar Search, PPC Geeks and The Good Marketer put Google Ads at the centre of every account. Larger agencies such as Brainlabs, Croud and Found add paid social, programmatic and analytics at scale, which helps when budgets run across several channels and markets. If paid search has to work with SEO and content, Hallam and AccuraCast plan both under one roof.
What Should PPC Management Cost In London?
As a typical UK market range, agencies charge either a flat monthly fee or a percentage of ad spend, usually 10% to 20%, with lower percentages for larger budgets. Small accounts commonly face a minimum management fee of around £500 to £1,500 a month. Mid-sized accounts spending £10,000 to £50,000 a month on media often pay £1,500 to £5,000 a month in fees, and large multi-market accounts can run well above that. London agencies tend to sit at the upper end. Always check whether set-up, landing pages and tracking work are included.
Can They Show Results With Named Clients?
Ask for case studies with named businesses, a starting point and a measurable outcome such as revenue, return on ad spend or cost per lead over a set period. Check that Google Partner or Premier Partner status is current, and ask who owns the Google Ads account. You should always keep admin access to your own account and data if you leave.
How Long Before You See Results?
Paid search moves faster than SEO. A well-built account can produce leads or sales within days, but most campaigns need one to three months of data before bidding, audiences and ad copy are properly tuned. Any PPC company London businesses hire should set targets for the first 90 days and explain how they will report against them, and a good Google Ads agency London clients recommend will show you the account, not just a dashboard.
For global brands with large budgets, Brainlabs and Croud offer the deepest teams, and Croud’s on-demand network suits multi-market accounts. Ecommerce and consumer brands should compare Stellar Search and Found, while AccuraCast is the clearest choice for multilingual campaigns. Hallam suits B2B technology and services buyers, PPC Geeks fits SMEs and Shopify retailers, The Good Marketer is the pick if you want published prices, and Maple Forest suits smaller businesses that want direct access to a specialist. Each is a credible London PPC agency for the right buyer.
Before you sign with any PPC agency London has to offer, check five things: a real London address, named case studies close to your sector, a clear fee structure and minimum term, full admin access to your own ad accounts, and who will actually manage your campaigns day to day.
