London is the centre of the UK public relations industry. National newsrooms, broadcasters, trade titles and the City’s financial press are all within a few miles of each other, and that concentration has produced a dense market of PR firms, from creative consumer shops built around headline-grabbing stunts to corporate and financial consultancies that advise listed companies on results days and crises.
Because the market is so broad, the right choice depends on what you need PR to do. A consumer brand chasing cultural relevance, a fintech preparing for a funding round and a FTSE company managing a takeover need very different teams. The agencies below cover those main types, so you can start with the ones built for your situation.
We checked each agency on its own website for a London office address, public relations as a core service and named client work we could verify. No firm paid to be listed, and the order reflects our judgement of strength and fit. For more London lists and guides, see our London services hub.
London PR Agencies At A Glance
Agency
London Base
Best For
Core Services
Taylor Herring
Holborn, WC2A
Consumer brands wanting headline campaigns
Consumer PR, social media, influencer
Hope&Glory
King’s Cross, N1
Consumer brands in travel, retail, food and gaming
Consumer PR, creative campaigns, social
Mischief
Fitzrovia, W1W
Brands wanting bold creative PR
Creative PR, influencer, content
Freuds
Fitzrovia, W1T
Brands, governments and global health causes
Corporate comms, crisis, brand, events
Brands2Life
Southwark, SE1
Technology, energy, fintech and health brands
B2B tech PR, media relations, content, GEO
Lansons
Clerkenwell, EC1M
Financial services and regulated sectors
Corporate advisory, public policy, campaigning
Headland
St Paul’s, EC4M
Listed companies, transactions and crises
Financial comms, public affairs, crisis
Clarity
Shoreditch, EC2A
B2B tech, fintech and cyber brands
PR, influencer relations, crisis, content
Hard Numbers
Shoreditch, EC2A
Tech firms wanting PR tied to pipeline
Media relations, GEO, analyst relations
Battenhall
Clerkenwell, EC1M
Brands wanting PR and social combined
PR, social media, advertising, design
Best PR Agency Options In London
1. Taylor Herring — Award-Winning Consumer PR, Social And Influencer Agency
Taylor Herring is a PR, social media and influencer agency for consumer brands, based at 40 Chancery Lane, Holborn, WC2A. It is known for creative campaigns designed to generate national headlines and social conversation, alongside long-running PR programmes and product launches.
Clients shown on its site include Samsung, Aldi, Travelodge, CompareTheMarket, Disney, Sky, Subway, Santander, Hyundai and SharkNinja. Featured work includes reactive consumer PR for Aldi, integrated launch PR for Samsung and consumer PR for Sky Connectivity aimed at both media coverage and visibility in AI search.
The agency states that it has won more PRWeek awards than any other agency in the past decade and has won Campaign’s Agency of the Year twice in three years. It led the PRWeek UK Awards 2026 shortlist with 18 nominations. Taylor Herring suits mass-market consumer brands that want earned media at national scale.
Hope&Glory is a consumer brand PR agency at 71 Collier Street, King’s Cross, N1. Its work spans finance, technology and gaming, travel, the public sector, arts, food, motoring and sport.
The client list on its site is long and well known, including easyJet, Rightmove, The Royal Mint, Aviva, O2, IKEA, Netflix, Greggs, Argos, Autotrader, Toyota, Uber Eats, wagamama and The Pokémon Company International. Recent campaigns include an eight-metre pastry for Greggs, a Peaky Blinders activation for Netflix and an easyJet campaign showing that people in their fifties and sixties can start careers as cabin crew.
The agency reports multiple shortlistings at The Drum Awards 2026 and a Guinness World Record for the longest unboxing live stream for The Pokémon Company International. Hope&Glory suits consumer brands that want campaigns rooted in British popular culture.
3. Mischief — Creative PR Agency Built On Meaningful Misbehaviour
Mischief is a creative PR agency founded in 2006 and now part of MHP Group. Its London office is at 60 Great Portland Street, Fitzrovia, W1W. The agency works through a process it calls Meaningful Misbehaviour, which looks for category and cultural norms and then breaks them creatively.
Clients named on its site include Samsung, Coca-Cola, Just Eat, E.ON, Channel 4, Experian and WaterAid. Recent work includes The Bosses for Coca-Cola, celebrating UK shopkeepers, Raise the Bar for Samsung, which equipped struggling pubs with TVs ahead of a summer of sport, and a Craig David gig held inside a takeaway for Just Eat.
Mischief describes itself as the UK’s most awarded creative PR agency. It suits brands that are comfortable taking creative risks and want ideas that work across PR, influencer and social.
Freuds has been building communications strategies since 1985 and is based at 1 Stephen Street, Fitzrovia, W1T. It describes its focus as policy, behaviour change and culture, and its services cover corporate communications, crisis management, brand work and events.
The agency’s client mix is unusually wide. Names on its site include Nike, evian, Diageo, Walkers, Samsung, Netflix and ITV on the brand side, and the Cabinet Office, the WHO Foundation, Cancer Research UK and the Serum Institute of India in public health and policy. It has also worked on SXSW London.
Freuds is a certified B Corp and publishes a B Corp report. It suits organisations whose communications sit where brand, public policy and reputation overlap, for example a consumer company working on a health or sustainability agenda.
5. Brands2Life — Technology And B2B PR Agency With 25 Years Of Sector Work
Brands2Life is a PR and communications agency at the Blue Fin Building, 110 Southwark Street, SE1, with further offices in New York and San Francisco. It is celebrating 25 years in business and has been part of Paritee since December 2023.
Its sectors are technology, energy and the built environment, financial services and fintech, and health and healthtech, and its B2B tech PR practice is one of the best known in London. Featured work on its site includes Xero, Autodesk, Experian, Vodafone Business, Mitsubishi Electric, Veracode, Moonpig and LinkedIn.
Specialisms include earned media relations, executive communications, IPO readiness, demand creation, content and design, and generative engine optimisation. Brands2Life suits technology and B2B companies that want PR tied to commercial goals.
6. Lansons — Communications And Reputation Consultancy Strong In Financial Services
Lansons is a communications and reputation management consultancy based at 24a St John Street, Clerkenwell, EC1M, with an office in New York. It operates globally as part of Team Farner.
Financial services is a major focus, and clients shown on its site include BlackRock, HSBC, Santander, Mercer, Columbia Threadneedle, Capital Group and ICAEW, as well as BT, Openreach, Vodafone, Bupa, Lego and The Royal Mint. Services include corporate advisory, campaigning, public policy, sustainability communications, change and employee engagement, and executive coaching and media training.
Recent recognition listed on its site includes a PRCA DARE Award for Best Public Sector campaign with the Intellectual Property Office. Lansons suits banks, asset managers, insurers and other regulated businesses that need reputation and policy expertise.
7. Headland — Financial And Corporate Communications Specialists In The City
Headland describes itself as a specialist in financial and corporate communications, public affairs and campaigning. Its office is at One New Change, by St Paul’s Cathedral, EC4M, in the heart of the City.
Services include financial communications, corporate communications, public affairs and policy, crisis and litigation communications, leadership communications coaching, and change and employee communications. The firm recently acquired Shearwater, a political and regulatory advisory business with teams in Brussels and London, and with its sister firm Bladonmore the group reports more than 270 people across London, Brussels, New York and Madrid.
Headland suits listed companies and private capital firms that need advice around results, transactions, regulatory issues and reputational risk.
8. Clarity — Senior-Led B2B Tech PR And Marketing Consultancy
Clarity is a senior-led marketing and communications consultancy for B2B technology brands. Its London office is at Zetland House, 5-25 Scrutton Street, Shoreditch, EC2A, and it also has offices in Amsterdam, New York and Sydney, with a team of more than 100 people.
The firm has worked with technology brands since 2006. Clients named on its site include Aon, Juniper, 8×8, Ankorstore, Mitie, Rapyd and monday.com. Sectors include enterprise tech, fintech, healthtech and cybersecurity.
Communications services cover PR and influencer relations, policy communications and crisis management, while its marketing side offers content, SEO, paid media and a creative studio. Clarity suits scale-up and enterprise tech companies that want PR and marketing from one senior team.
9. Hard Numbers — Performance-Driven PR Consultancy For Tech And Professional Services
Hard Numbers is a performance-driven marketing and communications consultancy headquartered at 79-81 Paul Street, Shoreditch, EC2A. It aims to be the agency your sales team loves, tying PR to metrics such as search rankings, web traffic and leads.
Its sectors include fintech and financial services, cybersecurity, professional services, eCommerce and RetailTech, AI, EV and mobility, and enterprise tech. Services cover media relations, broadcast PR, analyst relations, generative engine optimisation, content marketing, account-based marketing and outsourced lead generation.
The agency publishes its own research, including a framework for how cybersecurity vendors can build trust. Hard Numbers suits B2B technology and professional services firms that want PR measured against commercial outcomes rather than coverage counts.
10. Battenhall — Communications Agency For The Social Media Age
Battenhall describes itself as a communication agency for the social media age. Its UK headquarters is at 100 St John Street, Clerkenwell, EC1M, and it offers PR, social media, marketing, advertising, design and build services.
Clients shown on its site include YouTube, Google, GoPro, The O2, Sainsbury’s, Prime Video, Nikon, ASICS, Niantic, WHSmith, Age UK and the NHS. Its awards include PRWeek Specialist Consultancy of the Year and Small Consultancy of the Year in 2025, CIPR Specialist Consultancy of the Year in 2023 and The Drum Social Media Agency of the Year in 2023.
Battenhall suits brands that want PR and social media planned together by one team, particularly in consumer technology, entertainment and retail.
How To Choose A PR Agency In London
Consumer, Corporate Or B2B: Which Type Of PR Do You Need?
Consumer PR agencies such as Taylor Herring, Hope&Glory and Mischief build campaigns for national media and social. Corporate and financial firms such as Headland and Lansons advise on reputation, investors and regulators. B2B tech PR specialists such as Brands2Life, Clarity and Hard Numbers focus on trade media, analysts and pipeline. Start by deciding which of these you need, as few agencies are equally strong in all three.
Who Will Actually Work On Your Account?
Ask who will run your account day to day and how senior they are. In pitches you often meet the leadership team, but the work is done by account managers. Ask to meet the team you will have and check how many other clients they handle.
How Will Success Be Measured?
Coverage volume alone is a weak measure. Agree in advance what matters: share of voice in target titles, message pull-through, search and AI visibility, website traffic or leads. Several London PR agencies now report on generative engine optimisation, which tracks how your brand appears in AI answers.
Do They Have Relevant Media Relationships?
A London PR agency with strong national consumer contacts may have few relationships with trade or financial journalists, and the reverse is also true. Ask for recent examples of coverage in the titles that matter to you.
What Does PR Cost In London?
Most London PR agencies work on monthly retainers, with project fees for launches and campaigns. Ask each agency for a costed proposal against the same brief, and see our guide to marketing agency costs in London for typical pricing models.
The best PR agencies in London are specialists in their own corner of the market. Taylor Herring, Hope&Glory and Mischief lead on creative consumer campaigns, Headland and Lansons on corporate and financial reputation, and Brands2Life, Clarity and Hard Numbers on B2B tech PR. Freuds and Battenhall bring broader mixes of brand, policy and social.
Match the agency type to your goal, meet the team that will do the work and agree how results will be measured before you sign. For more London service providers, browse the rest of our London lists.
