Top Digital PR Agencies For Links And Earned Media

Last updated: November 12, 2026

The top digital PR agencies are Rise at Seven, Reboot Online, Digitaloft, Fractl and JBH, followed by Kaizen, Verve Search, NeoMam Studios, Go Fish Digital and Siege Media. Rise at Seven leads for large creative campaigns, Reboot Online and Digitaloft for PR that is tied tightly to SEO, Fractl for data-led campaigns in the US, and JBH for fast reactive work with a link guarantee.

Digital PR is the practice of earning coverage and links from news sites, magazines and trade publications with stories journalists actually want to run. Done well, it builds the kind of authority that search engines and AI assistants both lean on when they decide which brands to show. Done badly, it produces a press release nobody covers and a monthly report full of syndicated junk links.

This list covers agencies that do the real thing. Each one runs its own campaigns, pitches journalists directly and can show coverage on recognisable publications. We looked at how long each agency has been running digital PR, where its team sits, what kind of campaigns it is known for and how closely its PR work connects to SEO. If you are comparing agencies for a specific year, our top digital PR agencies in 2026 list covers a different set of firms, including more traditional PR shops with digital teams.

Digital PR Agencies At A Glance

Agency	Headquarters	Founded	Best For
Rise at Seven	Manchester, UK	2019	Large creative campaigns for consumer brands
Reboot Online	London, UK (remote team)	2012	PR backed by SEO research and testing
Digitaloft	Kendal, UK	2014	Digital PR measured against revenue
Fractl	Delray Beach, Florida	2012	Data-led campaigns for US brands
JBH	Manchester, UK	2013	Fast reactive PR with a link guarantee
Kaizen	London, UK	2013	Digital PR combined with SEO and social
Verve Search	London, UK	2009	International, data-heavy campaigns
NeoMam Studios	Manchester, UK	Not disclosed	Visual content and multilingual outreach
Go Fish Digital	Raleigh, North Carolina	2005	Digital PR alongside technical SEO
Siege Media	Austin, Texas	Not disclosed	Evergreen content that earns links over time

Best Digital PR Agencies For Links And Earned Media

1. Rise at Seven — Search-First Creative Campaigns At Global Scale

Rise at Seven was founded in 2019 by Carrie Rose and grew quickly on the back of headline-grabbing creative campaigns. The agency now runs from a Manchester headquarters with offices in London and New York, and works with brands including Red Bull, SIXT, Capital One and JD Sports.

Its pitch is that brand and search should work together. Campaigns are built to get people talking and searching, and the agency pairs digital PR with social, content and onsite SEO so coverage turns into demand rather than a one-off spike. It is best suited to consumer brands with the appetite for bold ideas and the budget to back them.

2. Reboot Online — Digital PR Backed By Published SEO Experiments

Reboot Online was founded in 2012 by Shai and Naomi Aharony and is known in the industry for running and publishing its own SEO experiments. That testing culture carries into its digital PR, where campaigns are planned around what the data says will actually move rankings rather than what looks good in a coverage report.

The agency works as a largely remote UK team and offers SEO, paid media and data marketing alongside PR. Its relevancy-led approach, which focuses on earning links from publications that genuinely relate to a client’s market, makes it a strong fit for brands in competitive search verticals.

3. Digitaloft — Organic Growth Measured In Revenue, Not Link Counts

Digitaloft was founded in the Lake District in 2014 by James Brockbank and has grown into a team of more than 60 across Kendal, Manchester and London. The agency is also behind The Digital PR Summit, a conference held every April in Manchester that draws practitioners from agencies and brands across the industry.

Digitaloft openly pushes back on judging digital PR by link totals and domain ratings. Its campaigns are tied to visibility for commercial searches and reported against revenue impact, which suits marketing teams who need to justify PR spend to finance rather than to the SEO team alone.

4. Fractl — Data-Driven Campaigns With Thousands Of Placements Behind Them

Fractl is a Delray Beach, Florida agency founded in 2012. Its co-founders say the team has run more than 5,000 press-earning campaigns, with coverage in outlets such as The New York Times, The Wall Street Journal and CNBC, for clients ranging from startups to Fortune 500 brands.

The agency’s work leans on original research: surveys, data studies and visual content that give journalists something new to report. Fractl also publishes its own industry research on digital PR and AI search visibility, which is a good sign that the team understands how earned media now feeds AI answers as well as rankings.

5. JBH — Reactive Speed And A Digital PR Link Guarantee

JBH launched in 2013 as a content agency and moved to digital PR in 2018. Led by CEO Jane Hunt, it runs from offices in Manchester and London and works with consumer brands in personal finance, healthcare, retail and travel.

Two things set JBH apart. The first is speed: the team is known for reactive content that lands within a day of a breaking story. The second is its digital PR link guarantee, which takes some of the risk out of hiring an agency and makes campaign performance easy to benchmark.

6. Kaizen — Digital PR, SEO And Social Under One Roof

Kaizen was founded in London in 2013 with a focus on helping brands rank through ethical tactics, digital PR above all. It has since added SEO and social media services and now operates from London and Manchester, with clients including LEGO, adidas and Co-op Bank.

Kaizen is a good fit for brands that want one agency to handle visibility across Google, social platforms and AI assistants. Its creative content campaigns are designed to earn coverage first and then support wider organic growth.

7. Verve Search — International, Data-Heavy Campaigns From An SEO Pioneer

Verve Search was founded in 2009 by Lisa Myers, one of the better-known speakers on the European search circuit, and was acquired by Omnicom Media Group in 2017. The agency has won Best Large SEO Agency in the UK and Best Small SEO Agency in Europe, among other awards.

Its campaigns are built on data and designed to work across several countries at once, which makes Verve a natural choice for brands that need coverage in multiple markets and languages rather than a single national press push.

8. NeoMam Studios — Visual Content Built To Be Shared For Years

NeoMam Studios produces and promotes visual content such as infographics, interactive pieces and data visualisations. Its English-language digital PR team works in-house from Manchester, with a multilingual team handling outreach in other markets.

The studio’s focus on hero content means campaigns keep earning links long after launch. Clients on review sites describe NeoMam as expensive but effective at building backlinks, which is a fair summary: it suits brands that want fewer, bigger pieces rather than a steady drip of small campaigns.

9. Go Fish Digital — Digital PR Wired Into Technical SEO

Go Fish Digital was founded in 2005 and is headquartered in Raleigh, North Carolina, with team members across the US. It was acquired by Agital in 2024 and offers SEO, digital PR, content, paid media and online reputation management.

Its digital PR sits close to its technical SEO practice, so campaigns are planned with site architecture and target pages in mind. The agency also runs a proprietary AI platform, Barracuda, to coordinate work across channels. It is a strong pick for US brands that want PR and technical SEO handled by the same team.

10. Siege Media — Evergreen Content That Keeps Earning Links

Siege Media is an Austin, Texas content marketing agency that pairs digital PR with evergreen content. Rather than relying only on news-cycle campaigns, it builds assets that continue to attract links and traffic well after the initial outreach.

The agency is especially well known among SaaS and fintech companies, where long-lived content and steady link acquisition matter more than a single viral moment.

What Digital PR Includes

Most digital PR retainers combine several of the following. Knowing which ones an agency actually does in-house helps you compare proposals fairly.

• Data-led campaigns: original surveys, studies or analysis that give journalists a fresh story.
• Reactive PR: fast commentary and data tied to breaking news.
• Expert commentary: placing your people as sources in relevant stories.
• Creative and visual content: interactive pieces, maps and visualisations built to be shared.
• Link reclamation: turning unlinked brand mentions into links.
• Reporting: coverage, links and, ideally, the impact on rankings and revenue.

How Digital PR Agencies Charge

Most specialist agencies work on a monthly retainer, and many publish no prices at all. Smaller agencies and freelancers may sell individual campaigns. Some, like JBH, offer a link guarantee. When comparing quotes, ask how many campaigns the fee covers, who writes and pitches them, and what counts as a link in the reporting. If you only need placements rather than campaigns, a link building agency may be a cheaper route.

How To Choose A Digital PR Agency

What does the agency count as success?

Ask for a sample report. Agencies that only report link totals and domain ratings are measuring activity. The better ones show coverage quality, relevance to your market and the effect on rankings, traffic or revenue.

Can it show coverage in your sector?

A campaign that landed in national news for a fashion brand does not prove the team can earn trade coverage for a B2B software company. Ask for examples close to your industry and audience.

How fast can it react?

Reactive PR depends on speed. Ask how quickly the team can turn around commentary or data when a story breaks, and who signs it off on your side.

How does PR connect to your SEO plan?

Links are worth more when they point at pages you need to rank. Make sure the agency will work with your SEO team, or provides SEO itself, so campaigns support priority pages.

Who will actually do the work?

Senior people often pitch the account and juniors run it. Ask who will write and pitch your campaigns, and how much of their time your retainer buys.

Conclusion

The right digital PR agency depends on what you need coverage to do. Rise at Seven and Fractl suit brands that want big, attention-grabbing campaigns. Reboot Online, Digitaloft and Go Fish Digital suit teams that want PR measured tightly against search results. JBH and Kaizen work well for consumer brands that need steady, fast-moving coverage, while Verve Search and NeoMam Studios stand out for international and visual work.

Shortlist two or three agencies, ask each for campaign examples in your sector and a sample report, and compare how they define success before you sign a retainer. For more options, see our lists of top PR agencies in London and top B2B PR firms.