Top Immersive Experience Studios For Retail And Brand Activations In 2026
Maureen Brooks
Freelance Writer
12.02.2026
Retail brands are moving beyond traditional store design and simple digital campaigns.
In 2026, immersive technology plays a bigger role in how customers discover products, interact with spaces, and connect with brand stories. From AR-powered shopping features to interactive pop-ups and mixed reality activations, these experiences help retail teams create stronger engagement both in-store and online.
This guide highlights the top immersive experience studios for retail in 2026. The companies on this list build custom XR experiences, interactive installations, and branded environments that support product launches, experiential marketing, and next-generation customer journeys.
Best Immersive Experience Studios for Retail in 2026
Treeview is a software studio that develops augmented reality, virtual reality, mixed reality, and spatial computing applications for enterprise clients. The team builds custom immersive products that help organizations work with digital information in more interactive ways. Its projects often combine strong UX design with deep engineering work. Treeview focuses on practical business use cases, not entertainment-only experiences.
Founded in 2016, Treeview has worked with global companies on solutions that support training, visualization, and real-time interaction in 3D environments. The studio helps clients explore how immersive technology can fit into existing workflows and systems. Its work usually involves long-term product development, from early concept through deployment, with an emphasis on reliability and clear user value.
Services and expertise: Spatial product design, XR software engineering, 3D content creation, system integration support
Phoria is an immersive technology studio that works with virtual reality, augmented reality, mixed reality, and extended reality solutions. The team combines creative design with technical development to build interactive experiences that connect digital content with real-world spaces. Its projects often focus on engagement and participation, which places Phoria among the best immersive experience studios for brand activation in 2026.
The studio collaborates with partners on XR experiences that support storytelling, visualization, and user interaction across different environments. Its work can fit well into immersive retail design, where brands want digital layers that feel natural inside physical spaces. Phoria approaches immersive development as a mix of design, engineering, and practical application.
Services and expertise: Virtual reality development, augmented reality development, mixed reality solutions, interaction design, 3D technology
Location: Fitzroy, Victoria, Australia
Team size: 11–50 experts
Industries: Media, Technology, Business Services, Creative Technology, Retail
4Experience is a development studio that builds custom virtual reality and augmented reality solutions for businesses. Its team focuses on interactive 3D applications that help organisations solve real-world challenges and support training, simulation, visualization and engagement projects. The studio works directly on both software and immersive content, combining technical development with creative execution.
The company serves clients across multiple sectors and supports projects from early conceptual work through implementation and ongoing support. Its expertise includes applications that enhance user interaction with virtual and augmented content, which can be applied to digital experiences and interactive displays.
Services and expertise: AR development, VR development, mixed reality solutions, WebXR/WebAR, 3D modeling and animation, AI & machine learning support, team augmentation
Location: Bielsko-Biała, Poland; with additional offices in the United Kingdom, United Arab Emirates, and USA
Queppelin is a digital innovation and immersive technology company that builds augmented reality, virtual reality, and mixed reality solutions. The team works on projects that include immersive applications, product visualizations, and interactive digital experiences. Its services support organisations looking to innovate how users engage with digital content in real environments. Companies often choose to hire immersive experience experts for retail and other sectors when they need custom AR/VR solutions rather than off-the-shelf tools.
The company works with clients to design and develop interactive experiences that span mobile, web, and spatial platforms. Its approach emphasises practical use cases such as improving product engagement, enhancing training, and driving audience interaction. Queppelin blends creative concept design with technical execution from early planning to delivery and support.
Services and expertise: Augmented reality development, virtual reality development, mixed reality solutions, metaverse experiences, 3D product visualization, mobile and web applications
Location: Noida, Uttar Pradesh, India
Team size: 250+ experts
Industries: Technology, Retail, Real Estate, Healthcare, Automotive, Entertainment, Education, Advertising
Plutomen is a technology company that uses augmented reality to support frontline work in industrial environments. Its platform provides real-time visual guidance, remote assistance, and immersive training tools. The focus is on practical applications that help teams solve problems faster and access expertise while working with complex systems. This type of capability can also matter for organizations that want to hire immersive experience experts for brand activation and interactive digital engagement.
The company develops connected solutions that combine step-by-step workflows, digital instructions, and interactive training modules. These tools can run on mobile devices and smart glasses, adding digital layers to real-world tasks. Plutomen’s work centers on improving productivity, safety, and knowledge sharing through applied immersive technology.
Services and expertise: AR-powered remote assistance, digital work instructions, immersive training solutions, connected frontline platform
Location: Ahmedabad, India
Team size: 50–100 experts
Industries: Manufacturing, Automotive, Construction & Engineering, Defense, Telecom, Healthcare, Oil & Gas, Smart City, Retail
ScienceSoft is an international IT consulting and software development company with decades of experience in custom technology solutions. The team supports the full development lifecycle, from early analysis through delivery and long-term support. Its work includes software engineering and digital transformation projects that help organizations improve customer-facing systems and internal operations. Many clients turn to ScienceSoft for complex initiatives linked to digital brand activation and modern digital platforms.
The company works with businesses worldwide and adapts its services to different technical and industry needs. Projects often involve building or modernizing software for digital customer experiences, data management, automation, and scalable enterprise systems. ScienceSoft focuses on practical delivery, with an emphasis on reliability, clear outcomes, and long-term maintainability.
Services and expertise: Custom software development, software consulting, IT consulting, digital transformation support, managed IT services
Location: McKinney, Texas, USA (with offices in North America, Europe, and the Gulf)
Team size: 750+ experts
Industries: Technology, Healthcare, Finance, Retail, Telecom, Education, Energy, Professional Services
Delta Reality is a technology studio that develops virtual reality, augmented reality, and mixed reality applications for business clients. The team builds immersive software that helps organizations present products, engage audiences, and create interactive digital environments. Its work often focuses on practical use cases where users can explore content in real or simulated spaces, including immersive retail experiences.
The company has delivered projects ranging from training tools and museum installations to XR product presentations and custom interactive apps. Delta Reality combines design and engineering to create solutions tailored to specific goals, rather than generic templates. Its portfolio reflects a broad mix of immersive formats used for engagement, learning, and visual storytelling.
FotonVR is a technology studio that develops virtual reality and augmented reality applications for brands and organisations. The team creates digital experiences that let users interact with 3D content in real settings and simulated environments. Its work supports projects where immersive software helps convey information, tell stories, or engage audiences in new ways. This approach can connect well with use cases like augmented reality shopping, where digital content enhances product exploration and decision making.
The company focuses on building custom XR solutions that align with specific project goals and user needs. Its services cover design, development, and deployment of interactive applications across platforms. Projects often blend creative content with technical execution, reflecting a hands-on process from concept through delivery.
Services and expertise: Virtual reality development, augmented reality development, mixed reality solutions, interactive 3D content, mobile AR apps
Location: Kyiv, Ukraine
Team size: 10–50 experts
Industries: Technology, Retail, Real Estate, Education, Marketing, Entertainment, Training
Voyre is a technology company that develops augmented reality, virtual reality, and mixed reality solutions for business use. The team works on immersive applications that help organisations present digital content in engaging ways across physical and digital spaces. Its projects include interactive experiences designed to support product engagement, visualization, and user interaction.
The company collaborates with clients to build custom XR software that fits specific project goals. Its work spans the development cycle from initial concept through deployment. Voyre focuses on creating practical immersive tools that can be used in real work or engagement contexts.
Services and expertise: AR development, VR development, MR solutions, 3D content creation, XR application support
Location: London, United Kingdom
Team size: 10–50 experts
Industries: Technology, Retail, Marketing, Education, Entertainment, Real Estate
FlexReality is a technology studio that develops virtual reality, augmented reality, and mixed reality solutions for business use. The team builds custom immersive apps that connect digital content with real-world environments. Its work supports training, visualization, and interactive marketing use cases. This positions FlexReality among the best immersive experience studios for retail in 2026, especially for brands exploring new digital touchpoints.
The studio also creates tools designed for augmented reality brand experiences across mobile and web platforms. Its projects often focus on practical interaction, such as AR product previews and immersive learning formats. FlexReality applies XR in ways that help users engage with content more clearly, rather than relying on novelty alone.
Services and expertise: Virtual reality development, augmented reality development, mixed reality solutions, web and app development
Location: Kharkiv, Ukraine
Team size: 11–50 experts
Industries: Technology, Education, Marketing, Real Estate, Retail
Sum Up
Immersive technology is becoming a real part of modern retail strategy. Brands now use AR, VR, interactive installations, and spatial design to create deeper customer engagement and more memorable shopping moments. These experiences help connect physical spaces with digital storytelling, product discovery, and new forms of interaction.
The companies featured in this guide represent the top immersive experience studios for retail in 2026. Each one brings a different mix of creative design and technical expertise, supporting everything from in-store activations to large-scale branded environments. As retail continues to evolve, these studios will play a key role in shaping how people explore, shop, and connect with brands.
If you want to feature your immersive experience studio on this list, email us or submit a form in the Top Choices section. After a thorough assessment, we’ll decide whether it’s a valuable addition.
